BEST UK BOOKIES
Best UK Betting Sites
Welcome to Find Betting Sites, we compare and review both established betting sites and their newer rivals.
With so many great betting platforms on the internet, it can be hard to know which is best. If you want to create an account with just one of the big names, or perhaps even a name you haven’t heard before, where do you even start? Well, thanks to us, you don’t need to grab a notebook and undergo hours and hours of painstaking research. Instead, we have done all the hard work on your behalf.
Over a period of many years, we have continually compared and contrasted the very best names in the betting market. When you see a name mentioned by us, you can be sure that they have been extensively tested and are therefore a trustworthy service in the market.
Our Method – What to Look For
You might be wondering how we assess the many platforms and decide on the ‘best’. Don’t worry; we’re going to answer every question you might have in this guide. Before talking about the betting sites UK to avoid, the trustworthiness of betting platforms, how you get started, and other topics, we first want to explain what makes a reliable and professional betting website. Not only does it form the basis of how we assess websites, it should provide you with some help on how to find your own betting platform.
What should you look for with a betting website? What sort of features do we assess? Let’s take a look!
1. Market Range
Firstly, you don’t want to go through the registration process and then find that only a few sports are covered, right? Therefore, the platform needs to offer a wide range of markets. 
As well as horse racing, football, and the usual sports, we also like to look for TV specials, political markets, and other non-sporting events.
2. Free Bets and Betting Offers
Despite what you may have heard, the customers are in control in this market. With so many betting platforms, they are all fighting for our attention…and this is shown in the fantastic bonus offers and free bets they provide. Fortunately, we assess the terms and conditions of such betting offers and find the best bonuses so you don’t have to.
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888sport
£30
T&Cs Apply >> -
Unibet
Claim
T&Cs Apply >> -
Bet365
Claim
T&Cs Apply >> -
BetRegal
£10
T&Cs Apply >> -
MansionBet
£50
T&Cs Apply >> -
BetVictor
£30
T&Cs Apply >> -
Karamba
£10
T&Cs Apply >> -
Ruby Bet
£10
T&Cs Apply >> -
SportNation
£125
T&Cs Apply >> -
22bet
£50
T&Cs Apply >>
Is a deposit bonus genuine? Is it achievable? We look at qualifying attributes, wagering requirements, the quality of the platform itself, and a number of other factors. With our experience in the market, we know what to look for and what makes a good sign-up offer.
> Visit our full betting offers page.
3. Registration Process
Next up, you might think we’re looking for the quickest and easiest sign-up process here, but this isn’t the case. You may have noticed that registration procedures have expanded in recent years, and this is actually brilliant news. With the ID verification process, it can prevent fraud while also helping those who have a gambling problem.
This being said, we don’t want you to sit through three hours of registration forms. Ultimately, we’re looking for a blend of simplicity and security. At the same time, we also want to think about depositing/withdrawing, the different payment methods available, and other factors.
When signing up to a betting site these days, you need to be ready to provide:
- Birth date
- ID (with a photo)
- Security questions
- Name
- Address (physical and email)
- Proof of address
- Payment information
Once these documents have been scanned and assessed, your account will be verified and you can start depositing and betting on your chosen markets.
4. Reputation
Let’s not forget, we’re sending official documents, spending our own money while linking bank accounts, and taking all sorts of other risks when using a betting platform. 
With this in mind, we prefer to stick to websites that have a positive reputation within the industry. We’ll read through forums, browse social media, and generally get an idea of the reputation that a website has within the community.
All businesses have problems from time to time, but the very best businesses fix these problems and work hard to offer a positive experience for customers. If customers are complaining about promotions that didn’t work, poor betting odds, and a lack of customer support, we will discount them from our recommendations immediately. On the other hand, we’re happier to recommend a service that has a fantastic industry reputation.
Bet365 is one of the most reputable betting sites UK, and has grown through word of mouth and reputation to be one of the biggest names.
VISIT SITE
Terms & conditions apply >
Open Account Offer. Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
SUMMARY
Bet365 offer £100 in Bet Credits when you signup via Find Betting SItes.
5. Payment Methods
These days, there are many different banking options available to the UK market. When a betting website accommodates bettors by offering several options, this is good news in our eyes. Of course, credit and debit cards are the base standard of what’s expected. However, we also like it when gambling websites include the following options:
- PayPal
- Neteller
- Skrill
The more payment methods a betting site has, the more likely we are to recommend the service (because they’re helping customers to have a positive experience!).
6. Mobile
As time goes on, the mobile phone is only playing a more important role in society. Since people like to bet when commuting, in a waiting room, or even on the toilet, the mobile offering of a platform is also critical. Do they offer a special app or does the website work on the browser? 
If the latter, is the mobile website as good as the desktop website?
Often, navigation is a big problem with mobile platforms so we ensure that the mobile website works just as well as the desktop one.
7. Licensing
Although it might sound obvious, the UK Gambling Commission needs to provide betting platforms with a license. We look into the corporate side of things, which includes customer support information, license numbers, and more.
If the website doesn’t offer the right information or if there seems to be confusion over the legitimacy of the platform, we will avoid it (and so should you!)
Gambling Comission Licenses;
8. Customer Support and Security
Again, you’re going to provide card information so you need to make sure that the transactions are taking place within a safe framework. Additionally, the company will hold personal documents and information regarding your betting history. 
The first outcome of this should be strong security; you should feel comfortable trusting the website and company with your information.
The second outcome should be a brilliant customer support setup, and this is something we test when creating a list of the best gambling sites. How quickly do they respond to questions and requests? Do they answer their phones? Does the live chat feature actually help? Do they deal with complaints effectively? If they can do all this within a licensed and regulated environment, we can trust them as customers to handle our information and help whenever an issue arises.
9. Pricing and Odds
You may be wondering why we didn’t mention pricing and odds sooner, and it’s an interesting one. While some will go for the betting site that offers the best odds, we believe there are other considerations that are more important. Once you’ve sorted security, customer support, licensing, reputation, registration, promotions, payment methods, and the mobile experience, then you can think about pricing and odds. The last thing you want is to choose the best odds and then find out they have poor customer service, no license, or very few payment methods.
As long as you remember the other considerations too, we will pay attention to odds when compiling our list. As well as the standard betting odds, we’ll consider whether they offer enhanced or boosted odds for players.
Unibet are widely renowned as one of top destinations for competitive odds, their wide range of available markets make them an ideal choice for those looking to bet on a number of sports.
VISIT SITE
Terms & conditions apply >
New customers only. 18+, BeGambleAware.org. Minimum deposit £10. Place any sportsbook bet (except Racing) of £20+ at minimum odds of 1.40 (2/5) to receive your free bets and casino bonus. 35x wagering on casino bonus. Free bet will expire 7 days after opt in. £20 Casino bonus will expire after 30 days of opt-in.
SUMMARY
Bet £20 at Unibet and get £40 in Free Bets when you signup via Find Betting Sites.
10. Platform Interface and User Experience
As our penultimate consideration, a website could have everything and still fall short if the interface is lacking and navigating the site itself gets frustrating. When recommending betting platforms, we will consider the appearance of the website, navigation, menus, the process of placing a bet, the betting slip, and more.
11. Streaming
Finally, this isn’t a necessity on a betting site but we also believe that streaming makes the customer experience a little better. With many platforms, they offer the chance to stream a sporting event for those who have wagered above 50c. Even when on the go, you can stream the event and keep right up to date with your bets.
Best Streaming Sites;
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Coral
£20
T&Cs Apply >> -
Unibet
Claim
T&Cs Apply >> -
Bet365
Claim
T&Cs Apply >>
12. Other Considerations
Before we move on, we should mention a handful of smaller factors that play a role in our reviews and that should play a role in your decision-making. For example;
- Betting Types – Do they offer something for various betting styles? This could include exchange betting, in-play betting, spread betting, and fixed odds betting.
- Max Payout – We don’t want bettors to feel restricted when betting, so a potential platform needs to have a large enough max payout.
- Withdrawal Policies – Do players need to withdraw to the same bank account they used for the deposit? Will it return to the user within three business days or seven business days?
- App Quality – With the biggest names, they have an app these days. Therefore, we test them to ensure they work and update quickly enough to help in-play betting.
Top 10 Betting Sites:
| Rank | Betting Sites | Bonus | Claim |
|---|---|---|---|
| 1st | Mansion Bet | Bet £10 get £20 in Free Bets | Claim |
| 2nd | Bet365 | £100 in Bet Credits | Claim |
| 3rd | Betfred | Bet £10 get £30 | Claim |
| 4th | BetRegal | £10 Free Bet | Claim |
| 5th | Mr.Play Sport | Bet £10 get £15 | Claim |
| 6th | Fansbet | 50% upto £100 Bonus | Claim |
| 7th | 888sport | Bet £10 get £30 | Claim |
| 8th | BetItOn | £10 in Free Bets | Claim |
| 9th | William Hill | Bet £10 get £30 | Claim |
| 10th | Betfair | 5z £20 Free Bets | Claim |
Our reviews of the Best Betting Sites in the UK:
1) Betfred Review
With a history that spans back to the late 1960s, it’s fair to say that Betfred is one of the most experienced betting services around. As the industry moved online, Betfred did the same and they now have a fantastic platform for all customers to enjoy. Today, we have a brief review of this experienced name.
Markets and Sports
With access to around 30 sports, Betfred covers everything you’d expect including football, rugby, darts, horse racing, and tennis. However, they also offer markets from less-popular sports such as handball, hurling, and Gaelic football. For fans of the emerging eSports, you’ll be glad to know that this is also available.
Betting Features
Using the website or the app, all players have access to the cash-out feature when the bet qualifies; just head into ‘Open Bets’ and you should see the amount you would receive if you were to hit the button. Also, we love the live betting features from Betfred. Although there is a focus on football, there’s no reason why you can’t bet live on tennis and other sports. Betfred’s famous ‘#PickYourPunt’ campaign allows you to build your own unique bets.
While some companies steer clear, Betfred also stream some sports and this feature is free for most (as long as you have a positive account balance). With greyhound and horse racing, you’ll need to place a bet on the event you wish to watch.
Website and App
We’ve played on lots of different betting websites, and it always feels good to return to Betfred. The interface is clean and simple to use, all the sports and markets are easy to find, and you can even filter results to quickly find a team, league, or country. More people are using mobile devices than ever before, and Betfred has reacted with a brilliant app. Available for Android and iOS, it’s possible to place bets while also quickly navigating between games, lotto, casino, and bingo.
Since the app has the same appearance and layout as the website, it’s easy to move between the two, and this is something we enjoy.
Banking Options
You might find services with more depositing and withdrawal options, but Betfred will still have enough for most. Depositing is instant, requires a minimum of £5, and can be achieved through debit card, Skrill, Neteller, PayPal, paysafecard, and a bank transfer. Meanwhile, minimum withdrawals are low at £5 and you can use a debit card, Skrill, Neteller, or PayPal to get your hands on all winnings. Withdrawals take less than 24 hours for all methods except the debit card, which can take between one and three days.
Customer Support and Responsible Gambling
Finally, the telephone number and live chat feature are available around the clock. Alternatively, use the email address and the team normally respond within a couple of hours. If you need help instantly, the FAQs page is relatively detailed and provides good answers.
In terms of responsible gambling, Betfred provide reality checks, deposit limits, self-exclusion, and time outs.
2) 888sport Review
Key Features
- £30 welcome bonus
- Appealing orange and black website
- Available in various languages
- Unique markets such as gaming (CSGO) and world events
When it comes to 888sport, one of the things that first caught our attention was the number of novelty markets available to players. Most betting sites uk do football, cricket, and other major sports, but very few are able to excel in the novelty market. For example, we saw people betting on Game of Thrones back in the day as well as various reality TV shows. If you like something different, this is a superb choice.
Welcome Bonus
For all new users to 888sport, there’s a welcome bonus of £30 available. As long as you enter a special code (30f) when depositing for the first time, you should see two free £10 bets enter your account once you place a qualifying bet of £10. Additionally, a bonus bet becomes available for mobile.
User Experience
While playing around on the platform, we didn’t encounter any issues and we don’t think you will either. Like many betting platforms, there’s a black theme but the colour comes from a bright orange. Depending on your device, the website will adjust and display sports either across the top or down the left-hand side. As expected, the markets sit in the middle while the right-hand side holds the betting slip.
As well as separate sites for the Danish, Italian, Spanish, and Romanian markets, the standard website is available in various languages. To improve the user experience even further, we recommend downloading the app.
Markets
As we saw earlier, 888sport covers all major sports as well as dipping their toes into more selective markets. Whether you want to bet on the Sports Personality winner or even the Eurovision Song Contest, there truly is something for everyone. Additionally, those who like to bet on eSports will like 888sport for their CSGO and other markets.
Banking
Since the website is available in so many different languages, it’s perhaps not surprising to hear that many banking methods exist. This includes all major debit and credit cards, Neteller, Skrill, and PayPal. There’s a minimum deposit of £10, and you only need £3 in your account to withdraw (one of the lowest minimum withdrawals you’re likely to find).
Customer Support
Users from around the continent can call 888sport since they provide different numbers for each location, and this is if you haven’t found an answer to your question on the FAQs page already. If neither of these appeal to you, just fill out a short form on the website and somebody will get back to you. The lack of live chat is somewhat disappointing.
Bet Types
As we’ve come to expect these days, 888sport provides all the main betting opportunities that you’d expect at a betting site including accumulators, singles, and system bets.
Why Choose 888sport?
For us, 888sport is all about the expansive sports (and novelty markets), user experience with the app, reliable betting types, and generous withdrawal options. On the other hand, you might not like the lack of live chat.
3) Bet365 Review
Key Features
- Rewards for long-term customers
- Simple navigation
- Brilliant Match Live feature
- 24/7 customer support
From the list of key features alone, it’s easy to tell the advanced nature of Bet365. With a history spanning back to 2000, Bet365 achieved a revenue figure of close to £3 billion in 2019 and they have over 4,600 employees located around the world. It is one of the fastest growing betting sites in the UK, replacing traditional brick and mortar bookies.
Welcome Bonus
One reason Bet365 has been able to achieve such a strong reputation in the market has been their willingness to reward players with promotions and offers. If you choose to play on Bet365, you’ll find offers for greyhound races, football, horse racing, and various other sports. With the welcome bonus, they simply match all deposits up to the value of £25.
User Experience
There’s a surprising amount of information held on the home page, but it isn’t in any way overwhelming. Everything is laid out in a logical way, and this keeps navigation easy; you shouldn’t have a problem finding a market or sport. Not only does the website look fantastic, there’s an app available for Android and iOS too. The Match Live feature allows players to follow events, and this is one of the best around.
Markets
In truth, you can bet on any sport you want, and in any way that you want, with Bet365. We found European football, South American football, basketball, cricket, tennis, and all sorts of niche sports. Even if you want to step away from sport betting for a moment, you can place your money on political and social markets instead.
Banking
Although Bet365 is available to a number of countries, we’ll focus on the UK here. Now, the service accepts debit cards, credit cards, paysafecard, Apple Pay, PayPal, Google Pay, Neteller, and Skrill (including 1-Tap). There are no fees for either depositing or withdrawal, and the time taken for money to get into or leave your account depends on the method chosen.
Customer Support
When we saw that Bet365 were available 24/7, we were a little skeptical. However, we tested the claim and got through to customer support time and time again. The representatives are always helpful and professional in what they do. If you don’t want the live chat, they also have telephone and email support. Finally, the insightful FAQs page helps many to prevent having to contact the team in the first place.
Bet Types
As well as plenty of markets for sports, Bet365 also allows for single bets, multiple bets, accumulators, and various other bet types. We noted previously that the service allows us to bet on any sport and in any way, and this is completely true.
Why Choose Bet365?
It’s one of the most well-known names in the industry, offers plenty of sports, has great odds, and lots of depositing methods. Even after this, the customer support is advanced, and the app is easily accessible. If we had to split hairs, the interface is sometimes unintuitive when compared with other betting websites.
4) BetVictor Review
Key Features
- SMS customer support (among other options)
- History dating back to 1946
- White theme
- #PriceItUp social media campaign
Having launched all the way back in 1946, it’s fair to say that BetVictor has a long tradition in this area. While some newer betting sites UK are making an impact in the sports betting market, BetVictor is a name that needs no introduction. They started with physical betting locations before technology took hold and they now offer an online experience for all. However, experience doesn’t mean that BetVictor immediately becomes the most reliable choice.
Welcome Bonus
For the longest time, BetVictor have focused on innovation, and proof of this comes with the promotions on offer. Assuming your first bet has odds larger than 2.0 and a stake of £5, you’ll get two free £10 bets as a welcome gift. Additionally, you get £10 in casino credit. However, the good times don’t end there because stakes are refunded if a single selection lets down an accumulator with at least five selections.
User Experience
If we were to describe the layout of the BetVictor website, we would say that it’s modern and well organised. Page loading speed is fast, there’s all sorts of useful features like the calculator, and the whole platform is streamlined. We particularly like the white layout since this is something you don’t see too often in this niche.
Markets
On BetVictor, you have access to a wide range of markets and sports; we don’t think you’ll ever be disappointed. Additionally, they have ‘Bet Boost’ offers for certain sports and events. In particular, this offer focuses on baseball, football, and horse racing. During our time on the website, we also found unique markets like eSports and the PDC Home Tour.
Banking
Just as you expect from a UK betting site these days, BetVictor offers a plethora of depositing options. This includes debit cards, credit cards, Skrill, PayPal, paysafecard, PayNow, Neteller, and bank transfer. While minimum deposits sit at £10, the method you choose for withdrawal will determine the time it takes to get back into your account.
Customer Support
First and foremost, BetVictor boasts a FAQs page and this is something that not all services provide. If you need more help than this, you have three options; email, SMS, and live chat. Though the world has moved on in recent years, we like that BetVictor have stuck with SMS as a support option.
Bet Types
Finally, BetVictor allows players to place single bets, system bets, and accas. One reason why you might choose this platform over every other, however, comes with the #PriceItUp program on social media. You suggest a bet, and the traders will provide odds for you. Just tweet to get started.
Why Choose BetVictor?
All in all, BetVictor has one of the most expansive histories in this industry. Over the years, they have built a reputation as a reliable and enjoyable service. If we were to point out one problem, it would come from the lack of phone line. If you’re a mobile player, the Android and iOS apps work excellently.
5) Karamba Review
Key Features
- KaramBOT predictive algorithm
- 6am to 11pm customer support
- Player Prop and Fast Markets for unique betting
While some services like BetVictor have been in the game for many decades, some are forging their own history since the turn of the millennium. Karamba is very much in the second list, and they’ve captured a strong corner of the market since launching in 2005. As the service continues to improve, we’ve got a quick breakdown of their main features here.
Welcome Bonus
When you first join Karamba, the reward comes in the shape of a free £10 bet. To qualify, deposit £10 and make a bet with this £10 while ensuring that the odds are greater than 2.00. Unfortunately, it’s not possible to combine this welcome bonus with any other promotion currently ongoing. Some users have been disappointed after depositing and not getting the offer, and this is because some depositing methods are excluded; this includes Skrill (and 1-Tap), Neteller, and paysafecard.
Please note: The welcome bonus will expire after 14 days of your account opening.
User Experience
You might find the layout a little basic, but we would prefer them to follow the formula than take risks that just don’t work. If you’ve played on any other sportsbook, you’ll feel at home with Karamba. It’s easy to take account actions, scan the various markets, flick between sports, and then make a bet. What’s more, there’s even a predictive algorithm to help called KaramBOT.
Markets
With football, rugby, tennis, and various other sports, Karamba has good coverage. We even found sports like speedway and surfing for those with niche interests. If we look at football in more detail, the markets are extensive, and also go into the lesser competitions. For example, there are markets for u21, u20, and other youth competitions.
Banking
We’re going to assume you want to deposit in British Pounds, and this means you’ll have access to the following:
- EcoPay
- MasterCard
- Skrill (and 1-Tap)
- Visa
- paysafecard
- Neteller
If you deposit in Euros, this actually expands to include Trustly, Sofort, EPS, ecoPayz, and bank transfer. At Karamba, £10 is the minimum for depositing as well as withdrawing.
Customer Support
Overall, the customer support team on Karamba has a positive reputation for professionalism and helpfulness. They have an email address, live chat features, and a telephone number. It’s slightly disappointing that the support team isn’t available all around the clock, but they do still cover most hours with 6am to 11pm opening times.
Bet Types
You can expect live betting and Fast Markets for quick betting alongside the usual singles, system bets, and combos with Karamaba. With Player Prop betting, this is an enjoyable feature that sees players bet on specific actions for individual players on the pitch.
Why Choose Karamba?
We believe Karamba should be chosen for a good sportsbook, great additional features (like Fast Markets and Player Prop), and the simplicity of the website. On the other hand, we appreciate that some people might want more from the design.
6) MansionBet Review
Key Features
- ‘MB50’ code for 50% first deposit bonus
- App for Android and iOS
- 20-selection accumulators
- AFC Bournemouth theme (perhaps not ideal for Southampton supporters!)
Known for their online casino and poker features, Mansion quickly grew in the market and even went on to become the shirt sponsor for Tottenham for a period of four years. In 2018, they finally made the jump across through their sports betting site and haven’t looked back since.
Welcome Bonus
How does MansionBet entice people to their platform? For a start, all new players can use the ‘MB50’ code and receive a 50% bonus on all first deposits up to £50. Therefore, add £100 to your account for the first deposit and MansionBet will give you £50. As long as you’re a new customer, deposit a minimum of £10, and wager the amount six times, you get the bonus and can withdraw in no time.
User Experience
While they once sponsored Tottenham, they are partnered with fellow Premier League side AFC Bournemouth these days. Therefore, the platform matches the Bournemouth kit and offers a sleek black and red design. In truth, anybody who has visited a betting platform before will recognise MansionBet. You’ll see sports listed on the left, available markets in the middle, and a betting slip on the right – a standard layout in today’s market.
Other than that, navigation is easy, we can make aesthetic changes based on our preference, and it’s easy to switch between devices thanks to the advanced iOS and Android app.
Markets
As well as covering all the major sports and leagues, we found all sorts of markets from the lesser-known nations, so this is great news for the more experienced players who like to seek obscurity. Of course, MansionBet holds plenty of live betting markets too.
Banking
If you’re ready to deposit, you can use a debit card, credit card, paysafecard, or PayPal. The maximum deposit depends on the method selected, but minimum typically sits at £10. If you’re successful and have winnings to withdraw, the same methods are available and should take around three working days.
Customer Support
If ever you have a problem on MansionBet, the live chat and phone lines are manned between 9am and 11pm. Though this will cover most problems, we would like to see 24/7 support since this is available elsewhere. If you’re happy to use email during their off hours, this isn’t a problem for you.
Bet Types
While some UK betting sites limit their accas to 15 selections, MansionBet allows 20 (bring on the outlandish Saturday afternoon bets!). For the more sensible bets, you can also do a single, double, each way, and other bet types.
Why Choose MansionBet?
In our opinion, there are many reasons to choose MansionBet. This includes the fast payments, strong customer support (during working hours), the wide array of markets, and good site design. Sadly, users have had a couple of issues with the platform and it mainly revolves around the lack of payment methods and sometimes difficult, clunky interface.
7) Unibet Review
Key Features
- Friendly forum
- Positive reputation
- App for Android and iOS
- Known for NBA betting
With Unibet, we find a sportsbook with a positive reputation in the UK market. Having launched way back in 1997, it has built a level of trust with players and their adverts can be seen frequently on TV. Now, over 20 years after starting, it’s thought they have 11 million customers across at least 100 countries.
Welcome Bonus
As a new player on the platform, Unibet offer reassurance. Up to a value of £40, they actually return stakes on first bets if they’re lost. As an added extra, cashback is available for those who lose a Premier League bet due to a penalty ruling. When you get money back in this way, be aware that there’s a wagering requirement of 3x on the money.
User Experience
Although there was a slight hiccup with the verification process (some have called it slow), the registration process is simple on Unibet and the website itself is easy to navigate while looking great. Whether you choose the free app or a browser, Unibet is available on both iOS and Android devices. With a black and green theme, everything is laid out clearly and lends itself to a positive experience.
Markets
If you focus mainly on football, Unibet is a solid choice with tens of thousands of markets. On the other hand, Unibet is also known as the best place for NBA among the best betting sites; they frequently have special offers for the sport. Otherwise, you’ll find a selection of other sports and markets available.
Banking
In terms of banking, Unibet accepts debit and credit cards, bank transfer, paysafecard, Skrill, and PayPal. The minimum deposit changes according to the method you use, but it generally ranges between £5 and £10. If you’re a high roller, maximum deposits are set to £800 for paysafecard and £10,000 for all other methods. At the other end, withdrawal will take up to three days.
Customer Support
If ever you have a problem, your first port of call should be the FAQs page on the website. Before contacting the service directly, you can also post a question in the helpful community forum; hopefully, somebody with more experience can lend a hand. If all else fails, Unibet has a full selection of customer support options whether it’s email, phone, or live chat.
Bet Types
With accumulators, single bets, live betting, and more, Unibet has everything you need regardless of your betting style. For in-play betting, the best markets seem to be football, basketball, table tennis, tennis, and ice hockey.
Why Choose Unibet?
We believe there are three main reasons to choose Unibet:
- Advantageous promotions and offers for players
- Award-winning and reliable operator
- Extensive football betting
For drawbacks, perhaps the biggest is the fact that those who win their first bet don’t get much in return. Still, it’s a popular UK betting site and this won’t change for some time to come.
8) SportNation Review
Key Features
- iOS app
- Deep football markets
- 50% welcome bonus (up to £125)
- 24/7 live chat
As the sponsors of non-league side Solihull Moors FC, SportNation is a betting site that has grown in recent years. Alongside the sportsbook, they have in-play betting, live casino, casino, and even virtual offerings. With this in mind, will it be a reliable partner for your betting needs?
Welcome Bonus
In terms of a welcome bonus, they offer a 50% match on all deposits (with a maximum of £125). With this in mind, it’s actually one of the best welcome bonuses in the industry and you’ll struggle to find much better. Before withdrawing, there’s a wagering requirement of 6x and the odds of bets need to be at least 1.70.
Here’s how you access the welcome bonus:
- Deposit funds using the ‘SNWEL125’ code
- Place bets with your new balance
- Play through six times and with odds of 1.70 or higher
- Withdraw
User Experience
We enjoyed playing on SportNation, and we think you’ll like the simple orange and white theme; it doesn’t overwhelm and it’s easy to see the information clearly laid out. Although the app is only available for iOS, the website works well in a browser for Android users. When using the website, there is a small loading screen between pages, and this might get frustrating when trying to make a quick bet. Other than that, we can flick between sports, make selections, and change account preferences easily enough.
Markets
We were pleasantly surprised with the markets on SportNation, and this culminated in us betting on the Jamaican Premier League and various Asian youth leagues. After football, you can also bet on tennis, rugby, horse racing, golf, and more. In fact, they even venture into the Darts Home Tour and various other unique markets.
Banking
Unfortunately, some players will encounter a problem with the payment methods because they only accept Visa, MasterCard, ApplePay, and PayPal. If you use an eWallet, you might need to play elsewhere. In terms of withdrawal, minimums are set to £20 (this increases to £50 for PayPal). They suggest 48 hours for withdrawal processing, and then for all funds to enter player accounts within five working days.
Customer Support
There’s better news for customer support because they offer a callback request system for phone, an email address, and 24/7 live chat. Even after this, many players find the answers they need on the extensive FAQs page. SportNation is also partnered with GambleAware and provide a number of Responsible Gambling features to help protect players.
Bet Types
In terms of bet types, we like SportNation and this is because they have live betting, live streaming, accumulators, single bets, and everything else you’re likely to need.
Why Choose SportNation?
If you can overlook the limited banking methods, SportNation is a great service with many sports and markets, advanced customer support, a good iOS app, and a rewarding welcome bonus.
9) Betfair Review
Key Features
- App for iOS and Android
- Leader in live betting
- Experience in the market
- Many different sports
Entering the market at the turn of the millennium, Betfair is one of the betting sites in this industry with lots of experience. They’ve seen the market transform and betting become a typical part of the Saturday afternoon routine for sports fans. But will their platform work for you?
Welcome Bonus
We have great news because the Betfair welcome bonus is a brilliant one for regular players; you could earn up to £100 in free bets. Whenever you place five bets of £10 (odds of at least 1/2), this will earn you a £20 free bet. This means you’ll need to place a total of 25 qualifying bets, but this won’t be a problem for frequent bettors.
User Experience
As one of the leading platforms in the niche, Betfair have an app available for both Android and iOS devices. Meanwhile, the website itself has a clean layout, the yellow appearance is attractive to the eye, and navigation is simple with all the sports and areas of the website listed across the top of the homepage.
Markets
For a time, Betfair were considered the best betting service for odds. This may have faded as the market becomes more competitive, but they still have good markets for all bettors. Though it might not be surprising from such a large name, you can expect everything from football to MMA, basketball to cricket, and everything in between.
Banking
To get started, you’ll have depositing options with Visa, Skrill, bank transfer, Neteller, Maestro, WebMoney, paysafecard, Western Union, and even cheque. Depending on the method you choose, the minimum deposit tends to sit between £10 and £15. For withdrawals, only the bank transfer has a £5 surcharge. Otherwise, it’s completely free and will take up to five working days to reach you.
Customer Support
We can get in touch with the people at Betfair quite easily, and this is because they’re active on social media as well as offering all the normal channels. If you can’t reach them on Twitter or Facebook, you can go through the email address, phone number, or the live chat function. With the help centre, you’ll even find answers to the most commonly asked questions.
Bet Types
In truth, Betfair have always been leaders when it comes to live betting and streaming. After redesigning the in-play section, it’s easier to place a quick bet for an ongoing event than ever before. Unfortunately, one problem we encountered was the lack of Asian handicap markets (we know that some bettors rely on this market).
Why Choose Betfair?
All in all, Betfair is a reliable service and has been for some time. You’ll find all sorts of markets, the live betting opportunities are expansive, and bettors who also enjoy poker and a casino will have everything under one roof. With the customer support team, any problems you encounter should be quickly resolved and the welcome bonus will reward those who take their gambling seriously.
10) BetRegal Review
Key Features
- Unique RegalOdds markets
- Extensive FAQs page
- App for iOS and Android
- Lots of eWallet depositing methods
While some betting websites launch to compete with the many sportsbooks on the market, BetRegal actually launched with iGaming in mind. After feeling the area was underserved, they went into the eSports and gaming markets and haven’t looked back since. However, what does this mean for the overall service? Let’s take a look!
Welcome Bonus
For all new customers, there’s a modest £10 free bet whenever you bet £10 for the first time. Although you’ll find better, we still shouldn’t turn our nose up at a free bet. For the qualifying bet, you’ll need to place £10 on a selection larger than 1/1. As seems to be standard these days, those who deposit through PayPal, Neteller, or Skrill won’t get to enjoy this bonus. When you get the free bet token, the selection needs to have odds of at least 4/5.
User Experience
With a blend of black, orange, and purple, we think the website actually looks great. You might not be surprised, but it has a standard bookmaker layout with sports down the left, markets in the middle, and then a betting slip on the right. This aside, we can change sport either through the left or through a small panel at the top. We like that the number of markets available in each sport is displayed in brackets next to the sport name itself.
Elsewhere, the pages load quickly, and this means you can go from looking at Premier League fixtures to Armenian table tennis games within seconds. Thankfully, they also offer customers an app for iOS and Android.
Markets
We mentioned Armenian table tennis, and this is probably a good representation of the depth of markets available on BetRegal. In addition to football, as perhaps the biggest market, BetRegal lists horse racing, basketball, tennis, badminton, darts, volleyball, cricket, boxing, handball, ice hockey, and a wealth of other sports. Of course, they also have a deeper eSports market than most with CS:GO, Starcraft 2, Dota 2, Rainbow Six, Overwatch, and more.
Banking
Withdrawal methods include credit and debit cards, Neteller, Skrill, bank transfer, Instadebit, PayPal, and Trustly. On the other hand, the depositing list includes Sofort, Skrill (and 1-Tap), Neteller, Zimpler, Euteller, EPS, paysafecard, and Entropay. Therefore, there’s plenty to choose from (especially for users of eWallets).
Customer Support
If ever you have a problem on the platform, they have one of the most detailed FAQs pages that we’ve ever seen. Also, you can contact through the form on their website, through the email address, and even through the advanced live chat feature.
Bet Types
Lastly, we can enjoy accumulators, single bets, live betting, and other betting types on BetRegal. The ‘RegalOdds’ section has unique bets like whether Martial or Rashford will reach 50 Premier League goals first.
Why Choose BetRegal?
The welcome bonus is simple, but this doesn’t mean BetRegal isn’t worth a go. We love their FAQs page to help users, they have plenty of gaming markets, and lots of other benefits.
What to Expect When Using a UK Betting Platform
Now that we’ve covered the core features of the best betting sites, what can we expect when using them? If you’re going to bet on these sites, this will be vital for your experience. Firstly, we expect a very good welcome bonus.
As we’ve said before, customers are in control when it comes to the betting website. Even for the biggest names, they face competition for every single customer. Therefore, they provide special betting offers and welcome bonuses to get our attention. When joining a betting website, make sure you get a good welcome bonus.
Unlike other industries, the betting niche is very good at rewarding existing customers too. To keep you happy and betting on their website, companies will send special offers either directly to an account or via email.
In recent years, we have also come to expect innovative ideas and thinking, numerous sports and markets (people were even betting on Brexit in recent times), lots of payment methods, improved mobile betting, and brilliant support. If we take the last point in particular, many companies have a 24/7 live chat feature on their website. If ever you have a problem or even just a question, type it into the live chat and you will be good to go.
Offers and Free Bets
With so many betting offers and percentages being thrown at bettors these days, you might be wondering which to choose. When assessing the names in our list, you might be tempted to go for the biggest bonus offer, but we advise against this. Instead, look for player-friendly terms and conditions.
Firstly, some websites will have rollover requirements. Essentially, this means that the bonus needs to be rolled over a certain number of times before it’s eligible for withdrawal. 
If researching alone, read through the terms and conditions and go for a bonus offer that is sensible and achievable; otherwise, you will be playing for weeks or months without actually getting your hands on the winnings.
Depending on the website, you might find the following offers and bonuses:
- No Deposit Bonus
- Matched Deposit Bonus
- Price Boosts
- Matched First Bet Bonus
- Bet and Get Bonus
- Free Bet Clubs
- Matched Bet Bonus
- Bet Pre-Match, Get In-Play Bonus
Again, there’s no point choosing the largest bonus when it hides behind a 60x rollover requirement. If possible, ensure the rollover requirement is small (or even non-existent). If you ever feel confused, refer to our list for advice.
Betting on Football
If you’re a football fan and like to place a bet every weekend (and during the week with the growing European fixtures!), you’ll have plenty of choice in the UK. These days, betting and football go hand in hand which means that the best gambling sites have hundreds of markets and opportunities. Whether you want to bet on the overall outcome or the number of booking points, they will have you covered.
The best football betting sites;
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888sport
£30
T&Cs Apply >> -
Unibet
Claim
T&Cs Apply >> -
Bet365
Claim
T&Cs Apply >> -
BetRegal
£10
T&Cs Apply >> -
MansionBet
£50
T&Cs Apply >> -
BetVictor
£30
T&Cs Apply >> -
Karamba
£10
T&Cs Apply >> -
Ruby Bet
£10
T&Cs Apply >> -
SportNation
£125
T&Cs Apply >> -
22bet
£50
T&Cs Apply >>
Likewise, we have you covered with the best platforms. Currently, names like Bet365 and Betfair stand out for football markets. Depending on how you like to bet, we recommend looking for live betting, good odds, live streaming, cash out features, and a good selection.
Betting In-Play
While talking about the best betting sites, we can’t ignore the feature that has gained lots of interest in recent years; in-play/live betting. If a rugby game is 70 minutes in and you want to choose a winner, this is possible with in-play betting. In truth, this doesn’t need to feature all too heavily in your choice of bookie because most will provide some form of in-play betting these days.
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888sport
£30
T&Cs Apply >> -
Bet365
Claim
T&Cs Apply >> -
BetRegal
£10
T&Cs Apply >> -
BetVictor
£30
T&Cs Apply >>
In our list above, we tend to differentiate based on the number of in-play markets, the smoothness of features when you need to bet quickly, and the odds when live betting.
Cashing Out
Just like in-play betting, you may also be looking for cash out features and this is something else we consider when suggesting betting websites. Let’s say that you have some money on a draw in a football match. There’s ten minutes left and the score is 1-1…you decide that you want to accept the small profit being offered in the cash out and end the bet.
Of course, the good side to this is that you can still make a small profit when you’re unsure whether a bet will stay in your favour. On the flip side, you can cash out and miss out on a potential big win when your initial bet was actually correct.
Although most of the best betting sites provide cash out opportunities, they vary in the extent to which they offer it. For example, some websites only offer cash out as an option before the event has started. If you change your mind or want to cut your losses during the event, this may not be possible. With other platforms, they allow cashing out right through the event.
There are a number of strong websites for cashing out including 10Bet, Bet365, Betway, William Hill, Betfair, Coral, and BetVictor.
The Changing World of Betting Sites
If we look back even just five years, we find a very different marketplace. In the betting world, things are constantly evolving and companies are investing millions to be the ones to offer brand-new features before everyone else. If betting sites are known for one thing, it’s innovation. Because the platforms are fighting for customers, they always seem to have new ideas in the pipeline and this is great news for all customers.
Which bookmaker should you choose? For some, they will tell you that the bonus offer should be the biggest deciding factor. However, we know that this isn’t the case. There are several considerations that need to be made, and we included them in the first section of this guide. You need a good interface, a positive mobile experience, strong customer support, different payment methods, and more.
The betting universe continues to grow and adapt, and all betting sites follow one another. If we look at in-play betting as an example, it only took one site to test and find success and then the whole market had live betting as an option. Similarly, one website started offering customers an opportunity to cash out mid-event. Soon enough, it became a standard feature throughout the industry. For those who don’t evolve and adapt to changes, they’re left behind.
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FAQs
To finish, we’re going to answer some of the most common questions seen in this industry. By the end, you should be in a better position to understand the betting niche and then choose a site that suits your needs.
Which is the best betting site?
This is difficult to answer, and it all depends on what you need as a customer. While some people love Bet365, others will never move away from Coral and another group will always use Betfair. Often, it’s about finding a handful of bookies that meet your requirements and then testing them to see which you prefer. Fortunately, you have a head start with our brilliant list.
How do I start with a website?
If you find a platform and want to get started, you will need to create an account. After providing some basic information about yourself and verifying your account, you can deposit money and start betting.
Can I trust betting websites?
Before answering this question, we should state that we only ever list trustworthy and reliable bookmakers on our website. As long as they have the required license, you can absolutely trust a bookmaker in the UK. Over the years, nearly every company has been accused of something untoward, but it’s how they react that tells the real story. With the very best companies, they deal with the problem and become a better service as a result.
Should I avoid some platforms?
Avoid platforms that don’t have a license, don’t seem legitimate, have terrible reviews online, or those who ask for payment to be a member. Remember, bookies are clamouring for attention these days so they won’t charge you to create an account.
Can I get banned from a betting site?
You may have seen stories of people getting banned from betting platforms, and this is absolutely true. For the most part, it comes when a bookie suspects either cheating or money laundering. This being said, we must remember that the website has the power to close accounts; sadly, this has happened in the past when players were making large profits. Not all bookies operate in this way, however, and some will actually ban users who are making huge losses to protect them (despite affecting their profits).
Conclusion
If you want to find a new betting site, this is the place to be. We compare the UK’s strongest betting platforms and compare them across a variety of features. From here, you can choose the right fit easier than ever before. We will always keep this list updated, and we hope you’ve enjoyed reading our guide here today!
Carl Hughes - Editor
Carl Highes is a leading expert on sports and casino betting. Carl began his career with a BSc in Sport, Exercise and Health Sciences from the University of Birmingham before working within the industry for some of the bigger names (GVC and Bet365) and has been praised as being "a leading sports betting commentator".