Best Betting Site Offers UK [2024] » £3350+ in Free Bets

Our betting experts have compiled a list of the best betting offers for new customers in the UK, ranked based on the bonus offered, how easy it is to claim, odds offered and if the bookmaker is trustworthy. Use our guide on signing up and claim a betting offer and click ‘visit site’ to claim a bonus at your chosen bookmaker.

New Site

Welcome bonus

Bet £10 Get £20

Minimum Odds: 1.5

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New customers & 18+ only. Min. deposit of £/€10. Qualifying real money bet of £/€10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer credited within 48 hours. Additional T&Cs apply. Please gamble responsibly | T&C apply

Most Popular Betting Offer

New Site

Welcome bonus

Free Bet up to £60

Minimum Odds: 1.4

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18+ New customers only. GB & ROI customers only. Promo code NEWWELCOME60 must be used. Certain bet types are excluded. 3 qualifying bets of £10 or more required within 3 calendar days of registration. Bets must be placed and settled on the same day as the event. If you reach £120 of net losses before the 3 calendar days is up, you will receive your Free Bet the following day. Your Free Bet will expire after 7 days. The Free Bet is capped at £60. Restrictions + T&Cs apply. | T&C apply

Great Odds

Welcome bonus

Best Odds Guaranteed on UK & Irish Horse & Dog Racing

Minimum Odds: 2.0

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Star Sports are offering Best Odds Guaranteed on UK/Irish Horseracing & Greyhound racing – From 9am on the day of the race. Max £1000 enhancement per bet. Applies to singles & multiple bets. Further T&C’s apply. | T&C apply

Recommended UK Betting Offers for 2024:

With so many online betting site offers available it can be difficult to sort the good from the bad. We compare and rank the UK’s top betting sites and the offers they have available. We only list regulated betting sites and reputation is one of the ranking factors we use.

Betting offers are special promotions from bookmakers, often offered as sign-up bonuses for new customers. They are a fantastic way to maximise your earnings from betting. There are many different offers and promotions available, and this article will help you find the best ones.

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Bonus offer

Open Account Offer: bet £10 Get £30

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  • £50 in Free Bets
  • Ongoing Promotions
  • UK Only
Visit Site

Min. Deposit

£5

Website

Regulated by

MGA, UKGC

Founded

2000

Owner

Bet365 Group Ltd

Offer terms

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.

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Deposit methods

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Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required. | T&C apply

Bonus offer

Bet £10 Get £15

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  • £15 in Free Bets
  • Minimum £10 Bet
  • Great Casino Offers
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Mrplay welcome offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2017

Owner

Marketplay LTD

Offer terms

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible.

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Deposit methods

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18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible. | T&C apply

Bonus offer

*OFFER PAUSED* Bet £10 Get £30 in Free Bets

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  • £30 Free Bets Offer
  • £5 Bet Required
  • New Bookmaker & Offer
Visit Site

Min. Deposit

£5

Regulated by

MGA, UKGC

Founded

1994

Owner

BetVictor Limited

Offer terms

18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 4x£5 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 20 days. Selected payment methods only. T&cs apply. begambleaware.org | Please gamble responsibly

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Deposit methods

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18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 4x£5 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 20 days. Selected payment methods only. T&cs apply. begambleaware.org | Please gamble responsibly | T&C apply

Bonus offer

Bet £10 Get £40

Get Code
  • £30 Free Bets Offer
  • Bet £5
  • Great Pricing
Visit Site

Min. Deposit

£5

Regulated by

MGA, UKGC

Founded

1989

Owner

BetVictor Limited

Offer terms

Get Up to £40 in Football Free Bets - 18+ New customers only. Opt in & bet via mobile up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. Card payments & Apple Pay only. Click for T&Cs. begambleaware.org | Please gamble responsibly.

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Deposit methods

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Get Up to £40 in Football Free Bets - 18+ New customers only. Opt in & bet via mobile up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. Card payments & Apple Pay only. Click for T&Cs. begambleaware.org | Please gamble responsibly. | T&C apply

Bonus offer

Bet £10 Get £10

Get Code
  • New Betting Site
  • £10 Free Bet Offer
  • Based on the Aspire Platform
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2022

Owner

Marketplay LTD

Offer terms

New customers only. Max Bet token amount £10. Min Deposit and wagering on sport to activate the Bet token is £10 at min odds of 2.00 (1/1). Full terms apply. 18+ begambleaware.

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Deposit methods

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New customers only. Max Bet token amount £10. Min Deposit and wagering on sport to activate the Bet token is £10 at min odds of 2.00 (1/1). Full terms apply. 18+ begambleaware. | T&C apply

Bonus offer

Bet £5 Get £20 Free Bets

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  • £20 in Free Bets Offer
  • Bet £5
  • Established Bookmaker
Visit Site
ladbrokes free bet offer

Min. Deposit

£5

Regulated by

MGA, UKGC

Founded

1886

Owner

Entain plc

Offer terms

18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min €5 bet within 14 days of account reg at min odds 1/2 = 4 x €5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.

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Deposit methods

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18+ New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min €5 bet within 14 days of account reg at min odds 1/2 = 4 x €5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply. | T&C apply

Bonus offer

Bet £10 Get £15

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  • New Betting Site
  • Great Bet £10 get £15 Offer
  • Aspire Platform
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bettarget free bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2021

Owner

Aspire Global International LTD

Offer terms

18+,New customers only. Min wagering on sport £10. Max one £15 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Selected payment methods only. Bet expires after 14 days of being credited. Click to see full T&Cs

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Deposit methods

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18+,New customers only. Min wagering on sport £10. Max one £15 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Selected payment methods only. Bet expires after 14 days of being credited. Click to see full T&Cs | T&C apply

Bonus offer

Bet £5 Get £20 Free bet

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  • £20 Free Bet Offer
  • £5 Deposit Required
  • UK Only
Visit Site
Coral's Free Bet Offer

Min. Deposit

£5

Website

Regulated by

MGA, UKGC

Founded

1926

Owner

GVC Holdings

Offer terms

18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 4 days, stake not returned. No cashout, restrictions + T&Cs apply.

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Deposit methods

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18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 4 days, stake not returned. No cashout, restrictions + T&Cs apply. | T&C apply

Bonus offer

Bet £10 Get £15 Free Bet

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  • £15 Betting Offer
  • New Betting Site
  • Aspire Global Platform
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mr mega free bet offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2021

Owner

Aspire Global International LTD

Offer terms

18+, New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, with odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply

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Deposit methods

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18+, New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, with odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply | T&C apply

Bonus offer

Bet £20 Get £10

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  • KaramBOT predictive algorithm
  • Great VIP scheme
  • Strong in play betting section
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karamba free bet offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2005

Owner

ASG Technologies Ltd

Offer terms

18+. New depositing sport players only. Min deposit £10, minimum wagering on sport £20, req qualifying bets at min odds 1/1, offers valid for 14 days; max one £10 free bet per customer, paid as bonus token with min 4/5 odds req. Selected payment methods.Tournaments run every Friday at 00:00 CET until Thursday 23:59 CET. Tournament Timeout Limit: 35. Stake contribution per bet: £1. Minimum odds: 3/10. Minimum £10 bets in tournament to be eligible for reward. 1st Place Prize: £1000. Prizes granted up to 48h after tournament ends. Free Bet does not contribute towards leaderboard. Please Play Responsibly. www.begambleaware.org

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Deposit methods

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18+. New depositing sport players only. Min deposit £10, minimum wagering on sport £20, req qualifying bets at min odds 1/1, offers valid for 14 days; max one £10 free bet per customer, paid as bonus token with min 4/5 odds req. Selected payment methods.Tournaments run every Friday at 00:00 CET until Thursday 23:59 CET. Tournament Timeout Limit: 35. Stake contribution per bet: £1. Minimum odds: 3/10. Minimum £10 bets in tournament to be eligible for reward. 1st Place Prize: £1000. Prizes granted up to 48h after tournament ends. Free Bet does not contribute towards leaderboard. Please Play Responsibly. www.begambleaware.org | T&C apply

Bonus offer

£20 Risk-Free Bet

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  • £10 Free Bet Offer
  • £3000 in Prizes
  • Ongoing Promotions
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fanteam free bets

Min. Deposit

£20

Website

Regulated by

MGA, UKGC

Founded

2008

Owner

Scout & Co

Offer terms

NEW CUSTOMERS ONLY. STRICTLY 18+. MINIMUM DEPOSIT £20. PLACE ANY £20 SPORTSBOOK BET AT MINIMUM ODDS OF 2.0(EVENS) TO RECEIVE YOUR FREE £20 BET. YOUR £20 FREE BET MUST BE WAGERED 5X AT MINIMUM ODDS OF 2.0(EVENS) BEFORE IT BECOMES CASH. ONCE YOU HAVE WAGERED YOUR INITIAL DEPOSIT OF £20, YOU HAVE TO BET £20 AGAIN X5 AT MIN ODDS OF 2.0(EVENS) TO TURN THE £20 FREE BET IN TO CASH. THE £20 BONUS IS LOCKED UNTIL THE MINIMUM WAGERING REQUIREMENTS ARE MET.

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Deposit methods

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NEW CUSTOMERS ONLY. STRICTLY 18+. MINIMUM DEPOSIT £20. PLACE ANY £20 SPORTSBOOK BET AT MINIMUM ODDS OF 2.0(EVENS) TO RECEIVE YOUR FREE £20 BET. YOUR £20 FREE BET MUST BE WAGERED 5X AT MINIMUM ODDS OF 2.0(EVENS) BEFORE IT BECOMES CASH. ONCE YOU HAVE WAGERED YOUR INITIAL DEPOSIT OF £20, YOU HAVE TO BET £20 AGAIN X5 AT MIN ODDS OF 2.0(EVENS) TO TURN THE £20 FREE BET IN TO CASH. THE £20 BONUS IS LOCKED UNTIL THE MINIMUM WAGERING REQUIREMENTS ARE MET. | T&C apply

Bonus offer

Bet £10 Get £10 in Free Bets

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  • £10 Free Bet Offer
  • New Betting Site
  • Bet £10
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luckster sports bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2022

Owner

Marketplay LTD

Offer terms

NEW CUSTOMERS ONLY. MAX ONE £10 FREE BET. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE. T&CS APPLY. 18+

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Deposit methods

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NEW CUSTOMERS ONLY. MAX ONE £10 FREE BET. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE. T&CS APPLY. 18+ | T&C apply

Bonus offer

Bet £10 Get £30

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  • £30 Betting Offer
  • Bet £10 get £30
  • 2x £15 Bets
Visit Site
william hill free bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

1934

Owner

WHG (International) Limited

Offer terms

18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

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Deposit methods

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18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. | T&C apply

Bonus offer

Bet £10 Get £20

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  • £20 Free Bet
  • New Unique Betting Site
  • Ongoing Promotions
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kwiff free bet offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2015

Owner

Eaton Gate Gaming Limited

Offer terms

New customers & 18+ only. Min. deposit of £/€10. Qualifying real money bet of £/€10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer credited within 48 hours. Additional T&Cs apply. Please gamble responsibly

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Deposit methods

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New customers & 18+ only. Min. deposit of £/€10. Qualifying real money bet of £/€10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer credited within 48 hours. Additional T&Cs apply. Please gamble responsibly | T&C apply

Bonus offer

Bet £10 Get £50 in Bonuses

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  • £40 Free Bets + 30 Spins
  • £10+ Required
  • Valid for 7 Days
Visit Site

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

1967

Owner

Petfre (Gibraltar) Limited

Offer terms

New customers only. 09:00 on 08/03/24 – 17:30 on 15/03/24. Register with CHELT50. First bet £10+ at Evens (2.0)+ on Sports which settles before 23:59 on 15/03/24. Free Bets: £20 Horse Racing, £20 Football Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours. 7-day expiry. Eligibility & payment exclusions apply.

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Deposit methods

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New customers only. 09:00 on 08/03/24 – 17:30 on 15/03/24. Register with CHELT50. First bet £10+ at Evens (2.0)+ on Sports which settles before 23:59 on 15/03/24. Free Bets: £20 Horse Racing, £20 Football Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours. 7-day expiry. Eligibility & payment exclusions apply. | T&C apply

Bonus offer

£40 Moneyback bonus + £10 Casino

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  • £40 Sports + £10 Casino Betting Offer
  • Established Brand
  • Ongoing Offers
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unibet free bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

1997

Owner

Platinum Gaming Limited

Offer terms

18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: all sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Full T&C's apply.. #AD

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Deposit methods

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18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: all sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Full T&C's apply.. #AD | T&C apply

Bonus offer

Get £30 in Free Bets

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  • £30 Betting Offer
  • Founded 2001
  • Sports & Casino Offers
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netbet sports offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2001

Owner

NetBet Enterprises Limited

Offer terms

New players, from 11.08.2021,£10 bet to quality, £10 in Free Bets and up to 100 FreeSpins, Free Bets valid for 3 days, Terms apply

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Deposit methods

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payapl
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New players, from 11.08.2021,£10 bet to quality, £10 in Free Bets and up to 100 FreeSpins, Free Bets valid for 3 days, Terms apply | T&C apply

Bonus offer

Bet £15 get £10

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  • £10 Betting Offer
  • Minimum £10 Bet
  • Promotions for existing players
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betiton free bets

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2020

Owner

Sharp Connection LTD

Offer terms

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible.

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Deposit methods

maestro
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18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. | T&C apply

Bonus offer

Bet £10 Get £10

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  • £10 Betting Offer
  • Valid for 7 Days
  • Low Bonus
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mr green sports

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2016

Owner

Mr Green Limited

Offer terms

New players only. Minimum stake $/£/€ 10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/£/€ 20.Excluded Skrill deposits. Full Terms Apply

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Deposit methods

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payapl
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New players only. Minimum stake $/£/€ 10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/£/€ 20.Excluded Skrill deposits. Full Terms Apply | T&C apply

Bonus offer

Bet £20 Get a £10 Free Bet

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  • Bet £20 get £10 Offer
  • + 10 Free Spins
  • Ongoing Promotions
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vbet homepage offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2003

Owner

Vivaro Limited

Offer terms

18+. New players only. Minimum deposit £10+. Odds 1.80+. 14 days expiry. Full T&Cs apply. Please Gamble Responsibly. BeGambleAware.org.

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Deposit methods

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payapl
skrill
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18+. New players only. Minimum deposit £10+. Odds 1.80+. 14 days expiry. Full T&Cs apply. Please Gamble Responsibly. BeGambleAware.org. | T&C apply

Bonus offer

Get a £20 Backup Bet

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  • £20 Backup Bet Offer
  • Minimum £10 Deposit
  • Live Streaming
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Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

1999

Owner

Entain Group

Offer terms

18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply

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Deposit methods

maestro
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payapl
skrill
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18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply | T&C apply

Bonus offer

Best Odds Guaranteed on UK & Irish Horse & Dog Racing

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  • £50 Free Matched betting Offer
  • Minimum £10 Bet
  • Certain events
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2016

Owner

Star Racing Ltd

Offer terms

Star Sports are offering Best Odds Guaranteed on UK/Irish Horseracing & Greyhound racing – From 9am on the day of the race. Max £1000 enhancement per bet. Applies to singles & multiple bets. Further T&C’s apply.

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Deposit methods

maestro
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skrill
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Star Sports are offering Best Odds Guaranteed on UK/Irish Horseracing & Greyhound racing – From 9am on the day of the race. Max £1000 enhancement per bet. Applies to singles & multiple bets. Further T&C’s apply. | T&C apply

Bonus offer

Double The Odds

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  • Double Odds Betting Offer
  • Any sport, bet & odds
  • Live Streams
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grosvenor double odds

Min. Deposit

£20

Regulated by

MGA, UKGC

Founded

1970

Owner

Rank Leisure Holdings Ltd

Offer terms

18+,T&C Apply. Begambleaware.org, Please Gamble Responsibly. Maximum stake is £10. Exclusive to new members.

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Deposit methods

maestro
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payapl
skrill
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23

18+,T&C Apply. Begambleaware.org, Please Gamble Responsibly. Maximum stake is £10. Exclusive to new members. | T&C apply

Bonus offer

No Current Offers

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  • Ongoing Offers
  • Sports + Casino
  • Virtual Sports
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casumo in play

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2012

Owner

Casumo Services Limited

Offer terms

T&Cs apply

Read more

Deposit methods

maestro
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payapl
skrill
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visa
24

T&Cs apply | T&C apply

Bonus offer

Bet £10 Get £10

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  • Bet £10 Get £30 Betting Offer
  • Minimum £10 Bet
  • Minimum 1.5 Odds
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mobile wins free bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2020

Owner

Progressplay LTD

Offer terms

New players only. Minimum £/$/€10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of £/$/€30, minimum odds of 1.5, stake is not returned, maximum Conversion £/$/€30, 10X wagering the winnings, valid for 7 Days from issue. Excluded Skrill deposits. Full Terms apply.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
25

New players only. Minimum £/$/€10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of £/$/€30, minimum odds of 1.5, stake is not returned, maximum Conversion £/$/€30, 10X wagering the winnings, valid for 7 Days from issue. Excluded Skrill deposits. Full Terms apply. | T&C apply

Bonus offer

50% Cashback On Net Losses Up To £500

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  • £25 to Bet
  • Valid for 7 Days
  • Excellent Odds
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

1992

Owner

Sporting Index Ltd

Offer terms

New UK & Eire clients only. 50% cashback on cumulative net losses on qualifying spread bets placed and settled within 7 days of account opening. Fully, partially or reverse closed bets do not qualify. Max cashback £500. Full terms apply. Spread betting involves risk. Losses can exceed deposits. Always bet responsibly. 18+

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Deposit methods

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visa
26

New UK & Eire clients only. 50% cashback on cumulative net losses on qualifying spread bets placed and settled within 7 days of account opening. Fully, partially or reverse closed bets do not qualify. Max cashback £500. Full terms apply. Spread betting involves risk. Losses can exceed deposits. Always bet responsibly. 18+ | T&C apply

Bonus offer

Get £10 Weekly Free Bets

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  • £10 Weekly Free Bets
  • Ongoing Promotions
  • Guaranteed Best Odds on Horse Racing
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hollywoodbets bonus

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2000

Owner

Hollywoodbets International UK

Offer terms

Punters can receive up to £10 in free bets per week with the loyalty bonus. Place 5 x £5+ bets for a £5 Free bet. Place 10 x £5+ bets and receive a further £5 free bet.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
27

Punters can receive up to £10 in free bets per week with the loyalty bonus. Place 5 x £5+ bets for a £5 Free bet. Place 10 x £5+ bets and receive a further £5 free bet. | T&C apply

Bonus offer

Bet £10 Get £10

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  • Bet £10 Get £10 Betting Offer
  • 4/5 Total Odds Required
  • Certain Payment Methods Only
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hopa free bet offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2005

Owner

ASG Technologies Ltd

Offer terms

New players only. Minimum stake $/£/€ 10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/£/€ 20.Excluded Skrill deposits. Full Terms Apply

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
28

New players only. Minimum stake $/£/€ 10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/£/€ 20.Excluded Skrill deposits. Full Terms Apply | T&C apply

Bonus offer

Get a £10 Free Bet

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  • £10 Free Bet
  • Minimum 1.5 Odds
  • Valid for 7 Days
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rubybet free bet offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2019

Owner

Progressplay LTD

Offer terms

New Players Only. Minimum stake £10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £20. Excluded Skrill deposits.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
29

New Players Only. Minimum stake £10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £20. Excluded Skrill deposits. | T&C apply

Bonus offer

Bet £10 Get £20

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  • £10 Betting Offer
  • New Bookmaker
  • ProgressPlay Platform
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betdukes free bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2020

Owner

Progressplay LTD

Offer terms

New UK Players Only. Opt-in Required. Minimum £10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of £20, minimum odds 1.5, stake is not returned, maximum Conversion: £20, 10X wagering the winnings, valid for 7 Days from issue.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
30

New UK Players Only. Opt-in Required. Minimum £10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of £20, minimum odds 1.5, stake is not returned, maximum Conversion: £20, 10X wagering the winnings, valid for 7 Days from issue. | T&C apply

Bonus offer

100% upto £100 Profit Boost

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  • £100 Betting Offer
  • 100% Bonus
  • Ongoing Offers
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32red sports

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2002

Owner

32Red LTD

Offer terms

Opt in. Min. Odds Evs, Min.depsoit £10, Max. £10 stake, Max. additional profit £100. Skrill and Neteller deposits are not eligible - See full terms #AD

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
31

Opt in. Min. Odds Evs, Min.depsoit £10, Max. £10 stake, Max. additional profit £100. Skrill and Neteller deposits are not eligible - See full terms #AD | T&C apply

Bonus offer

Get a £50 Welcome Bonus

Get Code
  • Relaunched in the UK for 2022
  • £50 Welcome Bonus
  • Excellent for UK and Irish Racing + Football
Visit Site

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2009

Owner

TonyBet OÜ

Offer terms

Sportsbook and New customers only. Min deposit £10. Wager 10 times at odds of 1.65 (3/5)or bigger. Expires after 5 days (no Skrill, Neteller & Paysafe). T&Cs apply

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
32

Sportsbook and New customers only. Min deposit £10. Wager 10 times at odds of 1.65 (3/5)or bigger. Expires after 5 days (no Skrill, Neteller & Paysafe). T&Cs apply | T&C apply

How we rank the best betting offers for sports betting fans

Betting offers are always available on betting sites and they’re as varied as the sports themselves. The types of offers is almost endless – and continues to grow – where UK-based bookies are trying to entice punters and stay ahead of the competition. Of course, when promoting these offers, bookies will do their best to make them as attractive as possible, but the flashiness and attractiveness of them can sometimes be misleading, which is where we come in. This is our tried and tested review process for how we rank the best betting offers, to bring sports betting fans the best possible deals.

Offer type There are many types of betting offers on the market, which can include free bets, enhanced odds, cashback, loyalty programmes, custom bets, and loads more. They typically look something like a £20 free bet for new customers, or enhanced odds on a football match or free bets for ongoing customers. The point is, there are loads available, with some being better than others, which is something we carefully consider before we recommend. The more variety a bookie offers the better.
Value of the offer The value of the offer, whether it’s a free bet amount or enhanced odds, is a factor as well. So while other things are taken into consideration, promos that offer generous odds, welcome offers, or other high value deals will be more attractive.
Wagering requirements You won’t find a betting offer without wagering requirements. Wagering requirements essentially refer to the amount of money or times you need to wager before you can turn any bonus funds into cash. This typically is around 1-5x for sports betting, but it can vary.  For example, with a bonus of £50 at a 3x wagering requirement, you’d need to wager at least £150 before that bonus is eligible to be converted into real cash. We look at the wagering requirements for all betting offers to make sure we recommend the best ones.
Signing up Many betting offers are for new customers, which requires a sign up process. It’s key that the sign up process is a smooth and easy experience for bettors, otherwise they’ll be turned away.
Deposits and withdrawals Imagine winning using a betting offer and it takes ages to withdraw your funds. There’s nothing more frustrating. A slow and long-drawn-out deposit and withdrawal process can turn away bettors and make for an overall less than stellar experience, which is why we take this into consideration.
Payment options A lot of bookies will offer varied support for ways to make payments, with debit and credit card being a standard. However, some won’t accept e-wallet payments for new customer offers as a fraud-defence mechanism. We’ll recommend bookies that offer the most support in the safest way possible.
Expiration dates All betting offers have terms and conditions and, sometimes, one of those is an expiration date. Particularly with bonus promotions like free bets or welcome offers, you’ll sometimes only have a finite amount of time before you can utilise it. We’ll recommend the betting offers that have the most valuable deals.
Betting markets With the variety of betting offers available, it’s important that bookies provide a clear and comprehensive range of betting markets for which to utilise those offers. Flexibility is key and most sporting events and markets will usually be available for things like welcome bonuses, but then ones like enhanced odds might be more specific. Either way, we’ll thoroughly review which UK betting sites offer the most flexibility.
The eligibility New players are often given a little more preference when it comes to betting offers, but existing customers will find plenty to work with as well. We’ll recommend bookies that allow both new and existing customers to take advantage of generous deals. The types will also vary too – welcome bonuses are obviously catered towards new players, while existing customers might be rewarded for their loyalty with a weekly free bet.
Reviews and reputation We will take a comprehensive and detailed look at the online reviews of a bookies, particularly in relation to its betting offers. We will review their strengths and weaknesses in general and look at how their betting offers have landed with existing customers. You can’t beat the insights of a bettor who has had direct experience of playing with a bookies and utilising their betting offers, which is why it features on this list.

First, we will explain the different types of betting offers available to UK customers; then we will discuss in-depth the process of choosing a trustworthy online casino and provide a step by step guide to claiming an offer.

UK Betting Offers 2024

Bookmaker Offer
888 Sport  

Get £30 in free bets and a £10 casino bonus when you deposit and bet £10 on any sports market. Minimum odds 1/2 (1.5)

 

 

888 Sport  

Register an account using code TOP100 and deposit at least £10. Wager the deposit value at least twice (£20) on minimum odds 1/2 (1.5) on any sports market to unlock 100% deposit matching up to £100. To withdraw your winnings you need to wager the bonus at least 5 times.

 

Bet365  

Deposit and bet between £5 and £10 on any sports market and receive five times the value in free bets (£25-£50). This offer is activated by setting up an account as a new customer.

 

Minimum odds 1/5 (1.2)

 

BetBull  

Deposit and bet between £10 and £50 on any sports market and receive the same value in free bets. Offer only available to new customers.

 

Minimum odds 1/2 (1.5)

 

BetDukes  

Deposit and bet £10 on football and get £10 free bets. Only available to new customers. Free bets can only be used on football.

 

Minimum odds 1/2 (1.5)

BetFair  

Claim up to £100 in free bets. New customers will receive £20 in free bets when they have placed bets worth £50 on any sports market. This can be repeated up to 5 times for a total bonus of £100 in free bets. Sign-up using promo code ZBAA01.

 

Minimum odds 1/5 (1.2)

 

BetFred  

Deposit and bet £10 on any sports market and get £60 in bonuses. £20 in free bets to use on sports, £10 in free lotto bets, and 50 free spins (worth 20p a spin) Register a new account using code BETFRED60 to claim.

 

Betiton  

Deposit and bet £15 on any sports market and claim £15 in free bets.

 

Minimum odds 1/1 (2.0)

BetTarget  

Deposit and bet £10 on any sports market and get £15 in free bets.

 

Minimum odds 1/1 (2.0)

BetVictor  

Get £30 in bonuses (£20 free bets and £10 slot bonus) when you join as a new customer and bet £5 on any sports market. Opt in at sign-up.

 

Minimum odds 1/1 (2)

 

 

BetVictor  

Get £40 in bonuses and 100 free spins (£30 free bets and £10 slot bonus) when you join as a new customer and bet £10 on any sports market. Opt in at sign-up.

 

Minimum odds 1/1 (2).

 

Betway  

New customers can claim up to £30 in free bets if your first football accumulator loses.

 

Minimum odds 2/1 (3.0)

 

 

Betway  

New customers can claim £10 in free bets when they deposit and bet £10 on any sports market.

 

Minimum odds single bet 3/4 (1.75)

Minimum odds each way bet 2/5 (1.4)

Minimum odds system bet 2/5 (1.4)

 

Bet UK  

New customers can claim £30 in free bets when they deposit and bet £10 on any sports market.

 

Minimum odds 1/2 (1.5)

 

Boyle Sports  

New customers can claim £20 in free bets when they deposit and bet £10 on any sports market.

 

Minimum odds 1/1 (2.0)

 

Britain Bet  

Deposit and bet £10 on any sports market and receive a £30 free bet when signing up with code BB30. Only available to new customers.

 

Minimum odds 1/2 (1.5)

 

Bwin  

Receive up to £20 back as a free bet if your first sports bet of between £10 and £20 loses. Free bet can only be used on football markets.

 

Minimum odds 2/1 (3.0)

 

Coral  

Deposit and bet £5 on any sports market and get £20 (4x £5) in free bets when registering a new account.

 

Minimum odds 1/2 (1.5)

 

Grosvenor  

New customers who deposit £20 can receive £30 in bonuses (£20 deposit match and £10 slots or casino bonus).

Highbet  

Deposit and bet £10 on any sports market and receive a £15 free bet. Only available to new customers.

 

Minimum odds 1/1 (2.0)

 

Hopa  

New customers can receive a £10 free bet and be entered into a Welcome Tournament with cash prizes for 7 days. Offer activated automatically after depositing and betting £10 on any sports market.

 

Minimum odds 1/1 (2.0)

 

Kwiff  

New customers can who deposit and bet £10 on any sports market can win a £20 surprise bet.

 

Minimum odds 1/2 (1.5)

 

Ladbrokes  

Register a new account and bet £5 on any sports market to receive £20 in free bets.

 

Minimum odds 1/2 (1.5)

 

Leo Vegas  

New customers can receive 100% profit boost on winnings up to £100 on their first bet. Mobile only. Offer can be activated after placing a minimum £10 deposit by claiming it through the “My Offers” page and placing an in-play bet of up to £10 on any sports market.

 

LiveScore Bet  

New customers can claim £20 in free bets after depositing and betting £10 on any sports market.

 

Minimum odds 1/2 (1.5)

 

Luckland  

Deposit and bet £15 on any sports market and get £25 in free bets. Only available to new customers.

 

Minimum odds 1/1 (2.0)

 

Matchbook  

Deposit and bet up to £30 on any sports market and get it back as a free bet if you lose. Only available at sign up with code MATCHBOOK30.

 

Mr Mega  

Deposit and bet £15 on any sports market and receive a £10 free bet. Only available to new customers.

 

Minimum odds 1/1 (2.0)

 

Mr Rex  

New customers can claim £10 in free bets after depositing and betting £15 on any sports market.

 

Minimum odds 1/1 (2.0)

Paddy Power  

Deposit and bet £10 on any sports market and get it back in cash if you lose. Use promotion code YSKAMR when signing up. Only available to new customers.

 

 

Paddy Power  

Deposit and bet between £10 and £20 on any football market and get it back in cash if you lose, plus a £5 bet builder free bet. Use promotion code YSKWDX when signing up. Only available to new customers.

 

Parimatch  

New customers who deposit and bet £10 on any Esports market can claim £40 in bonuses (£20 free bets for Esports markets, £10 free bets for any Sports or Esports market, £10 slots bonus). Opt in at sign-up.

 

Minimum odds 1/1 (2.0)

 

Parimatch  

Deposit and bet £5 on any sports market and get £30 in bonuses (£10 free single bet, £10 free accumulator bet, £10 slots bonus). Only available to new customers. Opt in at sign-up.

 

Minimum odds 1/1 (2.0)

 

SBK  

Mobile only. New customers can claim £30 in free bets after depositing £10.

 

Sky Bet  

Deposit and bet anything over 5p on any sports market and get £30 in free bets. Only available to new customers.

 

Spreadex  

Sign up and place a £10 fixed odds bet on any sports market to claim £30 in bonuses (£20 free fixed odds bets and £10 Total Goals spread bets).

 

Minimum odds 1/2 (1.5)

 

STS  

New customers can claim £30 in free bets after depositing and betting £10 on any sports market. Use code SBWB30 when making a deposit to activate this promotion.

 

Minimum odds 1/2 (1.5)

 

ThePools  

New customers can claim £20 in free bets after depositing and staking £10 on any sports market.

 

Minimum odds 1/1 (2.0)

 

Tonybet  

New customers can claim £50 in welcome bonuses after depositing and wagering £10.

 

Minimum odds 3/5 (1.65)

 

Unibet  

Deposit and bet £10 on football and get £30 in free football bets as well as a £10 casino bonus. Only available to new customers.

 

Minimum odds 1/1 (2)

 

V Bet Deposit and bet £10 on any sports market to receive £10 in free sports bets, £10 casino bonus, and 20 free spins on slots.

 

Minimum odds 2/5 (1.4)

Virgin Bet  

Deposit and bet £10 on any sports market and get £20 in free bets as a new customer.

 

Minimum odds single bet 1/2 (1.5)

Minimum odds accumulator or multiple bet 1/100 (1.01)

 

Vegasland Sports  

Deposit and bet £10 on any sports market and get £10 in free bets as a new customer.

 

Minimum odds single bet 1/1 (2.0)

Minimum odds accumulator or multiple bet 1/100 (1.01)

 

William Hill  

Deposit and bet £10  on any sports market and get two £15 free bets. Only available to new customers. Use promo code H30 when signing up.

 

Minimum odds 1/2 (1.5)

 

New Customer Betting Offers

Bookmakers often use betting offers as an incentive to join. Most sites will offer some form of sign-up bonus, and these can be pretty generous. As the aim is to attract new customers, the bookmakers don’t mind an initial loss; they’re banking on you continuing to bet with them in the long term. Therefore, sign-up bonuses and new customer promotions can be lucrative for punters, particularly if you’re willing to shop around for the best offers.

Types of betting offers

-Free bets

-Deposit Match

-Deposit Bonus

-Risk-free bet

-Odds boost

-Best odds guaranteed

 

Free Bets

The most common betting offers available in the UK are free bets, sometimes known as ‘bet and get’ offers (for example, bet £10 and get £50). Bookies mainly use free bet offers as a sign-up bonus to try and attract new customers.

Before you can access these free bets, you must typically make a minimum qualifying deposit (usually £5-£10) and place bets with it. Once those bets are settled, you will then be able to access your free bets.

Free bets are a great option if you don’t want to deposit a large sum of money. The relatively low qualifying amounts allow you to try out a new online bookmaker without making a significant financial commitment. Free bets can be worth many times the value of the qualifying deposit, so they present a fantastic opportunity to maximise your profits.

Paddy Power's Free Bet Offer

Paddy Power’s Free Bet Offer

bet365 Free Bet Offer

bet365 Free Bet Offer

Deposit Match Bonus

Another common type of betting offer available to UK customers is deposit match bonuses. Bookmakers will match your deposit up to a certain amount.

For example, if an online casino offers a deposit match bonus of 100% up to £200, they will double the funds you deposit up to a limit of £200. Every pound you deposit will be matched by the bookmaker. To get the full benefit of this offer, you would need to deposit £200 of your own money, which would be matched by the online casino giving you £400 to bet with. However, if you were to deposit £300 of your own money, you would still only receive £200 from the online casino due to the limit of £200.

Deposit match betting offers have different upper limits and match percentages, and it’s worth doing the maths to find the best deals for you. The high amounts matched make these bonuses potentially very lucrative.

Bear in mind, however, that these deposit match bonuses can’t be withdrawn immediately: you need to place bets with the money.

A £150 150% Deposit Bonus

A £150 150% Deposit Bonus

10bet's 50% Bonus

10bet’s 50% Bonus

Deposit Bonus

Deposit bonuses are a straightforward type of betting offer available to UK customers. Like free bet offers, deposit bonuses typically require a minimum qualifying deposit of your own money before receiving the award.

Deposit bonuses put money in your account and are usually offered as a sign-up reward for new customers.

Although the bonuses are cash, they can’t be withdrawn and must be used to place bets. In practice, therefore, there is a minimal difference to the customer between deposit bonuses and free bet offers.

Coral's £50 Deposit Bonus

Coral’s £50 Deposit Bonus

Risk-Free Bets

The clue is in the name! Risk-free bets are promotional offers that remove all the risk involved in placing a bet. If you lose your stake, it will be refunded by the bookmaker. These offers are typically only available to new customers and can only be used once.

Risk-free bets are an excellent option for beginners, as you literally can’t lose.

Paddy Power's Risk Free Bet

Paddy Power’s Risk Free Bet

Odds Boost

Odds boosts, also known as price boosts, are promotional betting offers that enhance your odds. Bookmakers use them to catch the eye of potential new customers.

Odds boosts are often offered for bets on high-profile events like Premier League matches or the Grand National.

Some online bookmakers like Betfair offer promotions that let you apply an odds boost to bets of your choosing, though these offers are restricted to specific markets like horse racing.

Betfair's Odds Boost

Betfair’s Odds Boost

Best Odds Guaranteed

Best Odds Guaranteed offers are typically available for bets on horse racing. These promotions allow you to take an early price on a horse, safe in the knowledge that if the odds change, you’ll get whichever pay-out is larger.

For example, if you take an early price of 4/1 on a horse that ultimately wins at 6/1, you’ll get paid out at 6/1.

Most Best Odds Guaranteed bookmakers have a time restriction, for example, only applying the promotion to bets placed after a particular time (for example, 10 am on the day of the race).

There is no real reason not to use Best Odds Guaranteed offers when available.

Choosing a Bookmaker

Most, if not all, UK bookies offer some of the promotional offers described above to entice new customers and retain existing ones. With the hundreds of options out there, the first step in finding betting offers that work for you is choosing an online bookmaker.

Reputation

Before you sign up, you need to be sure you are using a reputable site. Online bookmakers not only handle your money, but you often need to upload identity documents or link your bank account to sign-up. It is vital, therefore, that you only use trustworthy sites. Never share your personal information or deposit money before scoping out the reputation of a bookmaker.

Check to see how long the online casino has been operating. If it’s a very short amount of time, then be wary. While, of course, there are legitimate new betting sites, it’s much harder to assess the reputation without being able to read reviews or forum discussions, so it is wise to stick to sites that have been active for a while and have an established customer base.

It’s a good idea to stick to familiar names. There is a reason bookmakers like Paddy Power, William Hill, and Bet 365 are household names: they are some of the most long-established and respected online casinos in the UK. Beware, however, of rip-offs! Some unscrupulous sites will choose names similar to respected brands in an attempt to mislead customers. Steer well clear of any William Hall or Bet 465 you come across!

Licensing

Reputable sites must also be licensed. Online gambling in the UK is only legal through licensed providers. You risk losing your funds if you bet with an unlicensed website, as you will have no legal recourse or protection if something goes wrong.

All bookmakers should have their license information clearly displayed on their website, and you can verify gambling business licenses through the UK Gambling Commission’s website. https://www.gamblingcommission.gov.uk/

Check out the license status of online bookmakers before depositing any money or uploading any personal information.

William Hill's licensing information

William Hill’s licensing information

William Hill Website. You can usually find license information at the bottom of the homepage of online casinos. The arrow shows William Hill’s license information.

 

Searching for a betting company's license.

Searching for a betting company’s license.

Gambling Commission Homepage. You can check license information by entering the license number, here we have used William Hill as an example.
Search result for account number

Search result for account number

Available Markets

Available markets/produts at William Hill

Available markets/produts at William Hill

The search results allow us to see what license William Hill has an if they have been sanctioned

Available Markets

Consider what you want to bet on! While sports is the most popular option, you can bet on all sorts of things. Bookmakers like Paddy Power offer odds on political issues such as election outcomes or who will be the next Prime Minister. You can even bet on TV shows and pop culture events like Eurovision or Love Island! BetFred offers odds on many reality and competition shows.

Of course, the mainstay of online betting is sport. Greyhound racing, UFC, darts, football, snooker, e-sports. Bookmakers cover pretty much everything you can think of. Some customers bet on their favourite teams or players, while others are more strategic in their wagers.

Therefore, the first step in choosing a bookmaker is considering what you want to bet on and finding an online casino that offers odds on it. If you don’t have a preference or are unsure, then it’s a good idea to choose an online casino that provides a broad and diverse range of betting markets.

Payment methods

Another factor to consider when choosing an online bookmaker is what payment methods they accept. Before signing up, you want to ensure the site will accept your preferred payment method.

Below are the most typically accepted payment methods.

Debit Card

Since the UK banned the use of credit cards at online casinos in April 2020, debit cards have become the most popular payment method. Debit cards allow instant deposits and are straightforward to use. Most people own a debit card anyway, and there is no additional setup required to use it for online gambling.

The majority of UK online bookmakers accept both Visa and Mastercard, but it is still worth double-checking your card will work before you sign-up with a site.

A downside of using a debit card as your payment method is that it requires you to share your card details. While this should not be an issue when using a site with robust security, there is always some risk associated with sharing your card details anywhere.

Bank Transfer

Bank transfers let you wire money straight from your bank account to an online casino. This is perhaps the most straightforward method as it involves no intermediaries, only your bank and the bookmaker. Bank transfers are also the most secure option available to UK customers due to the checks and balances banks have in place. Bank transfers are also a good option if you plan on depositing large sums at once: the limits are typically higher than alternative payment methods.

The big downside of using bank transfers is the processing time. UK bank transfers are notoriously slow, and at worst, it could be up to two business days before you see the money in your betting account. This is a significant downside to bank transfers, particularly when compared with other payment options that offer instant payments.

E-Wallet

E-wallets are digital wallets that store your funds in one place. PayPal is the most widely used E-Wallet globally, but other services like Apple Pay, Google Pay, Neteller and Skrill have become increasingly popular with UK customers in recent years.

E-Wallets are an excellent choice for online betting as they tend to be simple to use and allow fast deposits. Using an E-Wallet also protects your privacy as you do not need to share your banking information with the bookmaker.

A significant downside of using an E-Wallet to manage your funds for online betting is you may not qualify for some promotions offered by online casinos. It is also important to note that the UK’s legislation against gambling via credit card still applies to E-Wallets: you cannot use funds from a credit card to place bets, even via a digital wallet.

Cryptocurrency

Cryptocurrencies like Bitcoin or Ethereum are virtual currencies. As of yet, few UK bookmakers accept crypto; however given the explosion in popularity of cryptocurrency in recent years, this is expected to become an increasingly common option. Your options for using crypto with UK bookmakers are limited, but this will probably change in the coming years.

Deposit and Withdrawal Limits

Before choosing a bookmaker to play with, you should ensure their deposit and withdrawal limits meet your needs. Most have minimum and maximum amounts, and these limits vary depending upon your payment method.

Take making a deposit with William Hill, for example. If you use an E-Wallet, the minimum deposit is £10, and the maximum is £5,500. When using a debit card, the minimum deposit is £5, and the maximum is £99,000. Limits vary by site and payment method, so check thoroughly before signing up.

Withdrawal limits follow a similar pattern and should also be researched to make sure they fit your requirements.

Security

Online casinos handle your money and potentially sensitive personal information. Therefore, it is paramount that they have robust security measures in place and abide by GDPR.

The Gambling Commission records any sanctions levied against license holders and offers a quick and easy way to check a bookmaker’s security credentials. There is a master list of all sanctions against operators, and you can also search an online casino’s license number to check their record.

Customer Support

In the event of issues or problems with your gambling experience, you’ll need to rely on customer support. If problems do arise, you want to be able to resolve them quickly and easily, so an online casino that offers comprehensive customer support is a must.

Check out what customer support options are available. A call centre? An online form? What are response times like? Can you easily speak to a real person, or does the site use chat bots? Is customer support available 24/7 or only at certain times? As a general rule, the more comprehensive the customer support, the better: where money is involved, it’s essential to be able to speak to someone quickly if something goes wrong!

Registration Process

When you are ready to start placing bets, it is tempting to gravitate towards online bookmakers that offer quick and simple registration. The urge to start playing immediately can be intense! However, the quickest is not necessarily the best when it comes to registering with an online casino.

Reputable bookmakers will need to verify your identity before you can place any bets. This verification process can make registration take longer, but it’s vital for the security of you and other customers. If a registration process seems too simple to be true, it probably is.

Some bookmakers will ask you to scan your documents, while others will ask you to type out your information. Get your identity documents ready and read our guide to registration below.

Check out the registration processes of different online bookmakers to find one that offers the requisite level of security.

 

Mobile Accessibility

Nowadays, most established online casinos have their own mobile apps that allow you to bet on the go with ease. If mobile access is an essential feature for you, it is worth checking if a bookmaker offers an app and maybe even downloading it and exploring the available features and user interface.

If an online casino does not have a dedicated application that does not necessarily mean you can’t place bets with your phone. Check if the site is optimised for mobile browsing, and compare the available features with desktop browsing.

User Experience

There is nothing more frustrating than a website that’s difficult to navigate and awkward to use. This applies to online bookmakers too. You want a platform with an intuitive user interface. It should be clear how to sign up, deposit and withdraw funds, and find the markets you want to bet on.

It is worth taking a few minutes to play around on a website and see how easy it is to use before signing up.

Read the Reviews

The best way to scope out an online bookmaker is to listen to other customers’ experiences! Reviews and forum discussions are the most valuable resource for anyone looking for a reputable online casino. By reading reviews, you can find out the pros and cons of different online casinos and be alerted to any problems customers have experienced with sites.

Claiming an offer

Now that we’ve explored the different types of UK betting offers and what to look for when choosing a trustworthy bookmaker, we will explain the process of claiming an offer.

Step 1 Choose Your Bookmaker and Betting Offer

This step by step guide will use Bet365 as an example, but most online casinos use similar systems. As you can see, Bet365’s flagship new customer betting offer is clearly displayed on their homepage. We will be claiming this new customer promotion of £50 of free bets after betting £10.

Getting started with bet365

Getting started with bet365

Step 2 Register Your Account

The next step to claiming your chosen offer is to sign up with the online casino. You will need to provide your personal information, and it is a good idea to keep your identity documents handy as you may need to upload them to verify your account.

On Bet365, clicking ‘Join Now’ opens a pop-up window with a registration form.

Opening an account at bet365

Opening an account at bet365

To register with Bet365 and most other online casinos, you must provide personal information such as your date of birth and home address. This information is needed to verify your identity for security purposes.

At this stage, you also need to choose a username and password. Your password should be secure yet memorable. Don’t choose anything too obvious as you want to keep your account and funds safe.

It can take a couple of minutes to verify your details, so sit tight. Once your account has been created, Bet365 allows you to make a deposit immediately.

If the bookmaker cannot verify your identity with the information you provide, you may need to upload scans of your identity documents. Most websites will accept passports and driver’s licenses as valid identity documents.

Step 3 Make a Deposit

Choosing your deposit method at bet365

Choosing your deposit method at bet365

As you can see, Bet365 accepts many different types of payment methods. Choose your preferred method and complete your deposit. Make sure you meet the minimum deposit required to activate the offer: in this example, £10.

Bet365 has a checkbox to claim the new customer offer of £50 in free credits. Checking it will activate the promotion. Some sites use codes to activate promotions. Make sure you are actually claiming your new customer offer when you make your deposit!

Step 4 Place a Bet

Once your deposit has been processed, you are ready to place your bets!

Selecting a bet and stake amount

Selecting a bet and stake amount

Choose what you want to bet on and your stake. For this example, we have wagered a £10 stake that a football match in the LaLiga 2 (the Spanish men’s second division) will end in a nil-nil draw. With odds of 7/2, this bet will pay out £45 if successful.

Many new customer betting offers require not only that you deposit a certain amount into your account but that you place bets and see them through. Once this initial bet has been settled, you will be able to claim your promotion; in this case, £50  of free bets.

Confirmation received for your placed bet

Confirmation received for your placed bet

Step 5 Claim your Reward

Once your bet of the qualifying amount has been settled, you should recieve your reward. As we can see with Bet365, £50 was added to bet credits once the initial £10 bet had been settled. Also, note that the withdrawable balance remains £0: while you’ve gained £50, you cannot just withdraw it; you have to bet it to claim the funds.

Bet credits available after placing your bet

Bet credits available after placing your bet

Betting Offer Terms and Conditions

Make sure you read the terms and conditions of any offers you plan on claiming.

Eligibility

Do you qualify for the offer? While most betting offers are available only to new customers, some bookmakers offer promotions for their existing customer base. Don’t waste your time with offers you aren’t eligible for.

Odds

Many free bet promotions have minimum odds requirements. You often have to place your initial qualifying bet and any free bets you receive on selections with minimum odds. Free bets usually can’t be used in combination with any other promotions like Odds Boosts.

Stakes

With most free bets you receive from a promotion you will not receive the stake back with any winnings you might earn. Check out terms and conditions to see how the returns are calculated.

Markets

Many promotional offers from bookmakers are only applicable to certain markets. Bet Victor, for example, has a new customer offer specifically for horse racing. When you bet £10 on horse racing, you get free bets that can only be used on horse racing.

Payment Methods

Some promotional offers can only be used with particular payment methods, check to see if your preferred method will work with the offer.

Time Limits

Perhaps the most important information to be found in the terms and conditions are the time limits. Some offers need to be activated within seven days of setting up your account, while others require you to use up your free bets within a certain amount of time. You definitely don’t want to go through all the work of researching the best betting offer and setting up an account only to have your rewards time out before you can use them!

Responsible Gambling

Always practice restraint when placing bets. Never wager more than you can afford to lose. Online bookmakers offer resources to manage your habits like customisable deposit limits, reminders after you’ve been using the site for a long time, and links to support resources.

If your gambling is getting out of control or causing you anxiety, visit Be Gamble Aware to get specialist advice and confidential, 24/7 support.

Betting Site & Offer Reviews:

PariMatch Review & Offers

When joining a new betting website, it’s all about the offers and promotions. What is the service willing to give away as a welcome bonus? Do they reward existing customers with fun promotions in line with major sporting events? Today, we’re looking at Parimatch!

Screenshot of the PariMatch Betting Offer

Screenshot of the PariMatch Betting Offer

Welcome Bonus

In terms of the Parimatch signup offers, the biggest is a £30 free bet after placing the qualifying bet of £5. After registering your account, the only way to get this welcome bonus is to choose a selection of larger than 2.00 (1/1) and place £5 on this bet. Even if this bet loses, you should see the bonus enter your account shortly after.

When signing up for the Parimatch bookmaker offer, we recommend reading the terms and conditions. Why? Because this will tell you everything you need to know about claiming the bonus. As well as meeting the minimum odds on the qualifying bet, you also need to place this bet within seven days of opening the account. By failing to do this, you won’t get to enjoy the welcome bonus at all.

Another important reason to read the terms and conditions of any bet is that you don’t always get one £30 free bet. With Parimatch, for example, it’s split as follows:

 

  • £10 ACCA bet
  • £10 sports bet (single)
  • £10 casino

For sports bettors, the disappointing thing with this is that £10 of the £30 goes to the casino side of the platform. If you aren’t interested in the casino, you’re actually only getting £20 as a Parimatch welcome bonus (something to bear in mind).

On the brighter side, there’s no wagering requirement with the sports bets. If you place the free bet and it wins, the amount should enter your account normally. On the other hand, you will need to wager the free bet 35 times in the casino before withdrawing anything.

Other Betting Offers

If you want a service that rewards existing customers as much as new customers, you’re in the right place because Parimatch have a ‘best odds guaranteed’ promotion, football acca insurance, and even an offer called Run For Your Money. With this last option, the idea is to refund players when they place money on a horse that loses all chance before the event even starts.

Meanwhile, best odds guaranteed allows you to take an early price. If the starting price is bigger, they will pay out at this price instead. Essentially, you place a bet when you have the opportunity earlier in the day and Parimatch will pay out higher if the odds are higher as the event starts. After this, football acca insurance rewards players with a free £10 bet if their accumulator misses by one selection. This applies to accas with more than five selections and where the odds are above 5.00 (4/1).

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Pros

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Cons

  • Lose £10 of the free bet to the casino account

888sport Review & Offers

While some betting websites are known for their extensive football market or their odds and betting offers, 888sport seem to focus on unique markets. With this, you’ll have opportunities to bet on world events, politics, and gaming. Don’t worry, they still cover football and many other sports. As a global platform, there are websites available in various countries as well as the base website having different language options. If you like to play on the go, 888sport has a reliable mobile app to keep you going. Interestingly, they have one of the lowest minimum withdrawals around at just £3; withdrawals can go to a debit or credit card Neteller, PayPal, or Skrill.

Screenshot of the 888sport Betting Offer

Screenshot of the 888sport Betting Offer

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Pros

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Cons

  • No live chat in the customer support

William Hill Review & Offers

Welcome Bonus

When you first join a betting website, one of the most exciting aspects is getting your hands on a welcome bonus. Thankfully, it’s quite a good one with William Hill. After depositing and placing a £10 bet, you’ll receive £30 in return. As long as the qualifying bet is at odds of over 1.5, the bonus will enter your account regardless of whether this bet wins or loses.

Promotions available at William Hill

Promotions available at William Hill

As with any welcome bonus, it’s important to pay attention to the small details. For example, the £30 is actually split into two £15 free bets as opposed to having one large bet. Also, the free bets leave your account if unused after 30 days.

As mentioned in the drawbacks to the William Hill betting offers, those who like to deposit using an eWallet need to be careful if they want the welcome bonus. You cannot claim the welcome bonus after depositing through:

  • Neosurf
  • PayPal
  • Neteller
  • Postpay/Kalibra
  • Paysafe
  • Skrill
  • William Hill Plus Card
  • ecoPayz

Other Promotions

In truth, William Hill have a fantastic selection of betting offers for existing players, and this is why the service has such good reviews among customers. For starters, promotions cover a wide range of sports, and this is something we appreciate. While some betting websites just focus on big sports, like football, William Hill offer something for everyone. With this in mind, you’ll find promotions in horse racing, football, tennis, greyhounds, golf, cricket, and other sports.

We should note that the betting offers change regularly so what you see on this page may change by the time you check.

Some of the current top promotions include:

  • Best Odds Guaranteed – If you like betting on greyhounds and horse racing, you can guarantee strong odds with this promotion. After placing a bet, you’ll receive the best odds between the ones you chose initially and the ones at the start of the race. If the latter is better, your bet will activate with these odds instead.
  • 10% of In-Play Losses Returned – In cricket, you can receive 10% of all losses back as a free bet. If you lose, at least there’s a small return and a second chance at success; this is also available in tennis.
  • Free or 4 – With this promotion, you aim to choose six football matches that you think will contain three or four goals. If all six are right, you’ll get a special reward.
  • Acca Freedom – Each day, William Hill will boost an acca. As long as it has more than three selections, this promotion applies. At times, they also have acca insurance on sports bets.

All in all, you’re guaranteed a strong experience with William Hill and their betting offers are enjoyable for both new and existing bettors.

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Pros

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Cons

  • Welcome bonus isn’t available to those depositing using an eWallet

Mr.Play Review & Offers

Mr. Play has been around since 2017 and is licensed by the United Kingdom Gambling Commission (UKGC). Built around a fictional character named Mr. Play, he explains that he has a wish to provide a platform for real players and has been running casinos for years. Whilst this site started as a casino, it now also includes sports betting offering you a total betting package.

On sign up you will be given the welcome betting offer if £10 free play when you bet £10 at odds of 1/1 (2.00). This will expire if you don’t use the promotion within 14 days of signing up. This is a pretty standard offer but there are ongoing bonuses you can take advantage of.

On the sports side of Mr. Play, you can get up to 77% more on any acca bets placed with their ‘Play Boost’ offer. This includes extra winnings on certain bets with four or more selections. The big draw for this casino is their ‘Player Props’ bets, allowing you to bet on the minutia of a game; passes, assists, player goals are all now possible to place bets on if you wish. This is a really innovative gambling method from Mr. Play.

You can also collect bonus points if you join the VIP Club, you accumulate these points as you play right from your initial game. There are 7 tiers and the rewards up for grabs get better and better as you move up this ladder. You can win bonus spins, cash and even an account manager. All players are welcome but the program can be competitive.

The site will easily show you all of the offers available in a dedicated page of the website. It lists all of the promotions that you can access, helpfully, Mr. Play has labelled all of these as either casino or sports so there is no confusion about which part of the company they equate to. There doesn’t appear to be too many on-going long term offers up for grabs other than those already mentioned so if you like a variety of promotions Mr. Play may not be for you.

Mr. Play has the majority of big sports like football, basketball and horse racing but with over 30 sports available you can find something more unique like MMA or even some esports when there are important events in games like DOTA 2 or League of Legends. This variety, on top of the casino slots, means you’re unlikely to get bored.

Overall, Mr. Play is offering some basic but not disappointing betting offers, whilst focusing on providing a unique experience of how to bet and what to bet on. It also does not have an app currently so if you tend to bet on the go this may be a hindrance.

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Pros

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Cons

  • Basic offers
  • No mobile app

About the author

Carl Hughes

Editor

Carl Hughes

Editor

Carl Hughes is a leading expert on sports and casino betting. Carl began his career with a BSc in Sport, Exercise and Health Sciences from the University of Birmingham before working within the industry for some of the bigger names (GVC and Bet365) and has been praised as being "a leading sports betting commentator".