Head Office Address
4 Simon Campion Court,
232-234 High Street,
Epping,
Essex
CM16 4AU
Contact Details
Email: [email protected]
Tel number: 01992 570122
A Tale of Family and Distinction
The story of Jennings Bet is intertwined with the Jennings family’s deep connection to the betting industry. Often confused with Jennings Bookmakers, it’s crucial to note that these are separate entities, but run by members of the same family.
In 1995, a significant event occurred, as Jennings Bookmakers underwent a demerger, giving rise to Jennings Racing, which continued under the stewardship of Tom Jennings’ grandsons, Greg and Julian Knight. Concurrently, Tom’s son, Jo Jennings, operated his own shop.
The passing of Jo Jennings in 2002 led to the merging of the two businesses, giving birth to the unified entity known as Jennings Bet. Throughout this transformation, the family bond remained strong, with workers from each store demonstrating the flexibility to support the other brand when necessary.
| Day |
Opening Time |
Closing Time |
| Monday |
08:30 am |
10:00 pm |
| Tuesday |
08:30 am |
10:00 pm |
| Wednesday |
08:30 am |
10:00 pm |
| Thursday |
08:30 am |
10:00 pm |
| Friday |
08:30 am |
10:00 pm |
| Saturday |
08:30 am |
10:00 pm |
| Sunday |
10:00 am |
9:00 pm |
Preserving a Legacy
Rejecting Major Offers
The passing of Tom Jennings left a void in the family and in the betting industry. However, in the wake of this loss, the family faced numerous buyout offers and potential acquisitions from major high street brands eager to purchase their stores. Yet, in a remarkable display of conviction, the Jennings family resolutely rejected these overtures. Their vision was clear: to preserve the essence of Jennings Bet as a family business, anchored in its values, and deeply rooted in the communities it serves.
While Jennings Bet may not boast the same financial power as its larger competitors, it forged a unique niche that sets it apart. With a steadfast commitment to its loyal customer base, Jennings Bet remains a reliable presence on the high street, offering its services through over 80 stores across the United Kingdom. This enduring high street presence is a testament to the brand’s longevity and unwavering dedication to its communities.
| Jennings Bet Locations |
| 10-12 Chapel Street
Luton
Bedfordshire
LU1 2SE |
13/15 Lake Street
Leighton Buzzard
Bedfordshire
LU7 1RS |
| 3 Crossways
Bracknell
Berkshire
RG12 1BG |
Units 3-4
800 Midsummer Boulevard
Milton Keynes
MK9 3QA |
| 648-652 Silbury Boulevard
The Centre MK
Milton Keynes
MK9 3AE
Cambridgeshire |
6 Broadway
Peterborough
PE1 1RS |
| 236 High Rd
Loughton
Essex
IG10 1RB |
16 Upminster Rd South
Rainham
Essex
RM13 9YX |
| 7 Pier Avenue
Clacton
Essex
CO15 1QB |
110 High Street
Barkingside
Essex
IG6 2DU |
| 603 New North Rd
Hainault
Essex
IG6 3XS |
218b High Street
Epping
Essex
CM16 4AQ |
| 177 Manford Way
Chigwell
Essex
IG7 4DN |
119 Fencepiece Rd
Hainault
Essex
IG6 2LD |
| 101/105 High St
Halstead
Essex
CO9 2JQ |
25-27 Market Sq
Basildon
Essex
SS14 1DF |
| 34 High Street
Andover
Hampshire
SP10 1NN |
31/32 Market Sq
Hemel Hempstead
Hertfordshire
HP1 1ER |
| 110 High St
Waltham Cross
Hertfordshire
EN8 7BX |
119A Moors Walk
Welwyn Garden City
Hertfordshire
AL7 2BQ |
| 63 St. Peters Street
St. Albans
Hertfordshire
AL1 3EA |
48 High Street
Buntingford
Hertfordshire
SG9 9AH
Kent |
| 78 Week Street
Maidstone
Kent
ME14 1RJ |
129 Sandgate Rd
Folkestone
Kent
CT20 2BL |
| 24 High St
Deal
Kent
CT14 7AO |
80 Preston Street
Faversham
Kent
ME13 8NU |
| 3 Market St
Bexleyheath
Kent
DA6 7DU |
84 Cotmandene Crescent
St. Pauls Cray
Kent
BR5 2RG |
| 9 Market Square
Bromley
Kent
BR1 1NE |
14 Parkwood Parade
Parkwood
Maidstone
Kent
ME15 9HL |
| 87 High Street
Rainham
Gillingham
Kent
ME8 7HS |
146 Crayford Road
Crayford
Kent
DA1 4HL |
| 2-2A Fairway
Petts Wood
Orpington
Kent
BR5 1EG |
286-288 Pentonville Road
Regents Quarter
Kings Cross
London
N1 9NR |
| 150 Lower Rd
London
SE16 2UG |
322 Vauxhall Bridge Road
London
SW1V 1AA |
| Grosvenor Victoria Casino
150-162 Edgware Road
London
W2 2DT |
2a Lymington Ave
Wood Green
London
N22 6JA |
| 282 Clapham Road
Stockwell
London
SW9 9AE |
16-18 Parkway
Camden
London
NW1 7AA |
| 27 Green Lanes
Palmers Green
London
N13 4TN |
9 Goodge Street
London
W1T 2PE |
| 10-12 Wilton rd
Abbeywood
London
SE2 9RH |
54 Tranquil Vale
Blackheath
London
SE3 0BD |
| 186 Brockley Rd
London
SE4 2RL |
31 Charlton Church Lane
Church Lane
London
SE7 7AG |
| 215 Edgware Rd
Colindale
London
NW9 6LP |
36 George St
Croydon
London
CR0 1PB |
| 240/242 Evelyn St
London
SE8 5BZ |
32-33 Grand Parade
Green Lanes
Haringey
N4 1LG |
| 3 Greenwich Church St
Greenwich
London
SE10 9BJ |
19 Herbert Rd
London
SE18 3TB |
| 2a Lakedale Rd
Plumstead
London
SE18 1PP |
284a Lee High Rd
London
SE13 5PJ |
| 200/202 Lower Rd
London
SE8 5DJ |
49 Woodgrange Rd
Forest Gate
London
E7 8BA |
| 8 Powis Street
Woolwich
London
SE18 6LF |
221-223 Stockwell Road
Brixton
London
SW9 9SN |
| 274 Neasden Lane
London
NW10 0AD |
32-33 Grand Parade
Green Lanes
Haringay
London
N4 1LG |
| 130-134 Rushey Green
Catford
London
SE6 4HQ |
14 Deptford High St
Deptford
London
SE8 4AF |
| 228 Commcercial Road
London
E1 2NB |
198-200 Kensington High St
Kensington
London
W8 7RG |
| 37 Hatch Lane
Chingford
London
E4 6LP |
27 Old Church Rd
Chingford
London
E4 6SJ |
| 2-4 Wellington Street
Woolwich
London
SE18 6NY |
25 The Broadway
Mill Hill
London
NW7 3LL |
| 144 High Road
Wood Green
London
N22 6EB |
86 George Lane
South Woodford
London
E18 1JJ |
| 235 High Street
Acton
London
W3 9BY |
108 High Street
Camden
London
NW1 0LU |
| Ground Floor
11 the Broadway
Wimbledon
SW19 1PS |
174 shooters hill,
London
SE3 8RP |
| 4 Stratheden Parade
Standard
SE3 7SX |
5 The Slade
London
SE18 2NB |
| 448-450 Green St
Upton Park
London
E13 9DB
Middlesex |
19B Station Road
Hayes
UB3 4BD |
| 1-2 Cressys Corner
Lampton Road
Hounslow
Middlesex
TW3 1HA |
29-30 The Town
Enfield
Middlesex
EN2 6LU |
| 429 High Rd
Wembley
Middlesex
HA9 7AB
Norfolk |
15 Orford Place
Norwich
NR1 3RU |
| 53/55 Market Place
Cannock
Staffs
WS11 1BP |
64 High Street
Newmarket
Suffolk
CB8 8LB |
| 45 Upper Brook St
Ipswich
Suffolk
IP4 1DU |
Units 3-4
40 Gaol Lane
Sudbury
Suffolk
CO10 1JL |
| 210a High St
Erdington
Birmingham
B23 6SJ |
27 Cross Cheaping
Coventry
CV1 1HF |
| 79 Bull St
Birmingham
B4 6AB |
|
Sponsorships
JenningsBet has established itself as a prominent sponsor in the world of horse racing and greyhound racing.
Here are some notable sponsorships by Jennings Bet:
- Northumberland Plate Festival: Jennings Bet proudly sponsors the Northumberland Plate Festival held at Newcastle Racecourse. This highly esteemed flat racing event spans three days, culminating in the prestigious Northumberland Plate race, which serves as the highlight of the entire festival.
- Hopeful Stakes: Jennings Bet holds the title sponsorship for the popular Hopeful Stakes at Newmarket. This thrilling race covers a distance of 7 furlongs and attracts some of the most promising young horses in the UK, creating an atmosphere of anticipation and excitement.
- Jennings Bet Kingwell Hurdle Day: At Wincanton, Jennings Bet is a sponsor of the Kingwell Hurdle Day. The focal point of this event is the Kingwell Hurdle, a Grade 2 race that serves as a significant trial for the highly anticipated Champion Hurdle at the prestigious Cheltenham Festival.
- Greyhound Racing: Jennings Bet has established sponsorship deals with seven of the UK’s premier Greyhound Stadiums. Throughout the year, they sponsor various races, including the prestigious Greyhound Derby held at Towcester and the highly regarded All-England Cup hosted at Newcastle.
Through these sponsorships, Jennings Bet demonstrates its dedication to promoting and contributing to the growth of horse racing and greyhound racing, fostering a dynamic and vibrant sporting landscape for both participants and fans alike.
Over the years, Jennings Bet has also sponsored high-profile darts players, including Michael Smith, Nathan Aspinall, and Glen Durrant. Their sponsorship of such players is part of an initiative aimed at supporting sports in the UK. With the company already a prominent sponsor of horse racing and greyhound racing, this demonstrates its ongoing commitment to supporting sports in the UK.
Jennings Bet Online
Recognising the changing landscape of the betting industry, Jennings Bet made a strategic move in 2007 by venturing into the online realm. However, the company openly acknowledged that they had yet to fully tap into the potential of this format within their physical betting shops. With the online sphere becoming increasingly competitive, Jennings Bet found it necessary to restructure the company and establish a dedicated online section. This restructuring aimed to capitalise on the opportunities presented by the digital landscape and enhance its online presence. By doing so, Jennings Bet aimed to stay ahead in the evolving betting industry and provide customers with a comprehensive and competitive betting experience across both online and physical platforms.
Adapting to the Mobile Age: Aesthetic and User Experience
In 2013, Jennings Bet embraced the mobile revolution, introducing a mobile platform to cater to the evolving needs of its customers. The mobile version offered a sleeker and more visually appealing design compared to the sportsbook website and Its adaptability across different layouts ensured an enhanced user experience.
Closure
In a surprising move, Jennings Bet made the decision to close its online casino in January 2023, marking the end of an era for the company’s presence in the online gambling industry, which had spanned over 15 years.
The closure was primarily driven by mounting competition from a multitude of online casinos. The rapid growth of online gambling led to the emergence of numerous new players in the market, offering enticing bonuses and promotions that lured players away from Jennings Bet’s online casino. This decline in player numbers created a challenging environment for the company, making it increasingly difficult to sustain its operations.
Additionally, regulatory changes introduced by the UK Gambling Commission played a significant role in the closure. Stricter age verification checks, limitations on credit card usage, and increased taxes imposed by these regulations significantly raised the operating costs for Jennings Bet’s online casino. This added financial burden further strained the company’s ability to maintain profitability.
Moreover, declining revenues contributed to the decision to close the online casino. Despite efforts to revitalise the platform through the introduction of new games and promotions, these initiatives failed to reverse the downward trend. With dwindling player participation and escalating operating expenses, the online casino became an unsustainable venture for Jennings Bet, leaving the company with no alternative but to cease its online presence altogether.
Looking Ahead
Jennings Bet, despite its modest financial prowess, continues to make its mark on the betting industry albeit offline. With an unwavering focus on community engagement, the company has weathered the storms of competition and economic challenges. In 2013, they defied expectations by discussing expansion plans, demonstrating their determination to grow rather than retrench. This commitment materialised with the opening of their first betting shop in Manchester, marking a significant milestone. Since then, Jennings Bet has strategically acquired and developed additional sites under its brand, signalling its enduring ambition for expansion.
Conclusion
Jennings Bet, a beacon of family heritage, community focus, and unwavering dedication, stands tall in an industry dominated by giants. From its humble beginnings as the first high street betting shop in the south east, this independent bookmaker has preserved its unique identity and strong ties to its communities. While facing the challenges of the digital age, Jennings Bet closed its online presence in January 2023 but it is alive and well on our high streets with over 80 shops throughout the UK.
As Jennings Bet sets its sights on future growth, it remains a testament to the enduring power of family values and community-centric operations in the ever-evolving world of betting.
