Best New Betting Sites (June 2024) - Over 100 UK Bookmakers

Compare the best new online betting sites in the UK, our experts have bet at and compared the best new online bookmakers licensed by the UK Gambling Commission.

New Betting Sites 17 June 2024

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Bonus offer

Get excellent odds on horse racing

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  • Great New horse racing bookmaker
  • Uniue Design
  • Great in-play markets
Visit Site

Min. Deposit

£10

Regulated by

Founded

2024

Owner

Lovell Brothers Limited

Offer terms

T&Cs apply. BeGambleAware.org. 18+

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Deposit methods

1

T&Cs apply. BeGambleAware.org. 18+ | T&C apply

Bonus offer

50% Back as Free Bet up to £25

Get Code
  • New Customer Offer (£50)
  • Independent brand
  • Great Selection Of Markets
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2016

Owner

Star Racing Ltd

Offer terms

New UK/IE customers only. Sign up and place your first sports bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min £10), to a maximum value of £25, plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ | BeGambleAware.org

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
2

New UK/IE customers only. Sign up and place your first sports bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min £10), to a maximum value of £25, plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ | BeGambleAware.org | T&C apply

Bonus offer

£5 Stake as Free Bet

Get Code
  • New Betting Site
  • Growing range of sports
  • Some good ongoing promotions
Visit Site

Min. Deposit

£5

Regulated by

Founded

2022

Owner

EU Lotto Ltd

Offer terms

If your first bet doesn’t win, you’ll get your stake back (up to £5) as a Free Bet within 72 hours! | 18+ | T&C's apply

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Deposit methods

maestro
mastercard
skrill
stripe
visa
visa
3

If your first bet doesn’t win, you’ll get your stake back (up to £5) as a Free Bet within 72 hours! | 18+ | T&C's apply | T&C apply

Bonus offer

100% up to £100

Get Code
  • L&L Europe
  • Great sports selection
  • Unique design
Visit Site

Min. Deposit

£10

Regulated by

Founded

2023

Owner

L&L Europe Ltd

Offer terms

Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £10 | No max cash out | Wagering is 40x bonus | Maximum bet with an active bonus is £5 Eligibility is restricted for suspected abuse | Skrill & Neteller deposits excluded for welcome bonus | Cashback when offered, applies to deposits where no bonus is included | Cashback is cash with no restrictions |

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
4

Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £10 | No max cash out | Wagering is 40x bonus | Maximum bet with an active bonus is £5 Eligibility is restricted for suspected abuse | Skrill & Neteller deposits excluded for welcome bonus | Cashback when offered, applies to deposits where no bonus is included | Cashback is cash with no restrictions | | T&C apply

Bonus offer

£100 Bonus for Casino

Get Code
  • Limited sports markets
  • Casino and Sports offer
  • No Sports Welcome Bonus
Visit Site

Min. Deposit

£10

Regulated by

Founded

2023

Owner

L&L Europe Ltd

Offer terms

New players only 18+, www.begambleaware.org Terms apply, please gamble responsibly #Ad New players only, min deposit £10, wagering 45x, max bet £5 with bonus funds, 100% up to £100 bonus on 1st deposit. No max cash out on deposit offers. Skrill or Neteller excluded.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
5

New players only 18+, www.begambleaware.org Terms apply, please gamble responsibly #Ad New players only, min deposit £10, wagering 45x, max bet £5 with bonus funds, 100% up to £100 bonus on 1st deposit. No max cash out on deposit offers. Skrill or Neteller excluded. | T&C apply

Bonus offer

Get a £50 Welcome Bonus

Get Code
  • Huge selection of betting markets
  • Now covering horse racing
  • Great range of payment methods
Visit Site

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2009

Owner

TonyBet OÜ

Offer terms

Sportsbook and New customers only. Min deposit £10. Wager 10 times at odds of 1.65 (3/5)or bigger. Expires after 5 days (no Skrill, Neteller & Paysafe). T&Cs apply

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
6

Sportsbook and New customers only. Min deposit £10. Wager 10 times at odds of 1.65 (3/5)or bigger. Expires after 5 days (no Skrill, Neteller & Paysafe). T&Cs apply | T&C apply

Bonus offer

10% Cashback

Get Code
  • Great sports selection
  • 10% Cashback offer
  • Ongoing Promotions
Visit Site

Min. Deposit

£10

Regulated by

Founded

2023

Owner

L&L Europe Ltd

Offer terms

New players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
7

New players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply | T&C apply

Bonus offer

Get £40 in Football Free Bets

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  • Excellent new betting site
  • Great selection of football markets
  • Based on BetVictor platform
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Min. Deposit

£10

Regulated by

Founded

2023

Owner

BV Gaming Limited

Offer terms

18+ New customers only. Opt in & bet via mobile up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. Card payments & Apple Pay only. T&Cs apply. GambleAware.org | Please gamble responsibly

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Deposit methods

8

18+ New customers only. Opt in & bet via mobile up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. Card payments & Apple Pay only. T&Cs apply. GambleAware.org | Please gamble responsibly | T&C apply

Bonus offer

Get £100 Free Bet Refunds

Get Code
  • Huge number of promotions
  • Great for Racing Fans
  • Existing Customr Promotions
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2022

Owner

Goodwin Racing Limited

Offer terms

New Accounts Only. Min of 3 bets of £10 at odds of evens (2.0+), Valid for 7 days. UK only. Full T&C's apply.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
9

New Accounts Only. Min of 3 bets of £10 at odds of evens (2.0+), Valid for 7 days. UK only. Full T&C's apply. | T&C apply

Bonus offer

Bet £10 Get £10

Get Code
  • Fast site
  • Aspire Platform
  • Great sport selection (30+)
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2022

Owner

Marketplay LTD

Offer terms

New customers only. Max Bet token amount £10. Min Deposit and wagering on sport to activate the Bet token is £10 at min odds of 2.00 (1/1). Full terms apply. 18+ begambleaware.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
10

New customers only. Max Bet token amount £10. Min Deposit and wagering on sport to activate the Bet token is £10 at min odds of 2.00 (1/1). Full terms apply. 18+ begambleaware. | T&C apply

Bonus offer

Bet £10 Get £20

Get Code
  • Get £20 in Free Bets from ThePools
  • Ongoing Promotions
  • Great for racing fans
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2022

Owner

Football Pools Limited

Offer terms

18+, UK only. Deposit and place a minimum £10 cash bet at single or accumulated odds of 1/1 or greater and we will give you 1 x £5 in free bets plus an extra 3 x £5 Free Bets the following day. Applies to first cash bet only. Free bets credited as 4 x £5 bets to use on 3x Any sport & 1x Virtuals. Cashed Out, Void or Draw No Bet wagers do not qualify for this promotion. 1 x £5 Free Bets are credited upon qualifying first bet settlement, other free bets credited by midday the day after your first bet settles. 7-day free bet expiry. Available once per customer. This offer cannot be combined with any other promotion. Full T&C's apply.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
11

18+, UK only. Deposit and place a minimum £10 cash bet at single or accumulated odds of 1/1 or greater and we will give you 1 x £5 in free bets plus an extra 3 x £5 Free Bets the following day. Applies to first cash bet only. Free bets credited as 4 x £5 bets to use on 3x Any sport & 1x Virtuals. Cashed Out, Void or Draw No Bet wagers do not qualify for this promotion. 1 x £5 Free Bets are credited upon qualifying first bet settlement, other free bets credited by midday the day after your first bet settles. 7-day free bet expiry. Available once per customer. This offer cannot be combined with any other promotion. Full T&C's apply. | T&C apply

Bonus offer

Bet £15 Get £10 Free Bet

Get Code
  • New Aspire Betting Site
  • Neteller and Skrill accepted
  • 30+ Sports
Visit Site
highbet homepage offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2021

Owner

Aspire Global International LTD

Offer terms

New customers only. Max one £10 free bet. Qualifying bets must be placed at min odds of 1/1 (2.00). Paid as a bonus token with min 4/5 (1.80) odds req.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
12

New customers only. Max one £10 free bet. Qualifying bets must be placed at min odds of 1/1 (2.00). Paid as a bonus token with min 4/5 (1.80) odds req. | T&C apply

Bonus offer

Get £10 Weekly Free Bets

Get Code
  • Great new offers
  • Weekly £10 Free Bets
  • UK Offers
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hollywoodbets bonus

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2000

Owner

Hollywoodbets International UK

Offer terms

Punters can receive up to £10 in free bets per week with the loyalty bonus. Place 5 x £5+ bets for a £5 Free bet. Place 10 x £5+ bets and receive a further £5 free bet.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
13

Punters can receive up to £10 in free bets per week with the loyalty bonus. Place 5 x £5+ bets for a £5 Free bet. Place 10 x £5+ bets and receive a further £5 free bet. | T&C apply

Bonus offer

Bet £30 Get £10

Get Code
  • New Betting Site
  • Great £60 Welcome Offer
  • iOS & Android Apps
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2021

Owner

Playbook Gaming Ltd

Offer terms

18+ New UK customers only. Promo code: BONUS10. Min deposit & single bet £30. Evens (2.0) or above. Bet must be placed same day as deposit. £5 Free bet added after qualifying bet settlement, £5 in Free Spins within 48 hrs. Full T&Cs apply.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
14

18+ New UK customers only. Promo code: BONUS10. Min deposit & single bet £30. Evens (2.0) or above. Bet must be placed same day as deposit. £5 Free bet added after qualifying bet settlement, £5 in Free Spins within 48 hrs. Full T&Cs apply. | T&C apply

Bonus offer

Bet £10 Get £30 in Free Bets

Get Code
  • New Betting Website
  • £30 for New Customers
  • Established in the EU - New to UK
Visit Site

Min. Deposit

£5

Regulated by

MGA, UKGC

Founded

1994

Owner

BetVictor Limited

Offer terms

18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 4x£5 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 20 days. Selected payment methods only. T&cs apply. begambleaware.org | Please gamble responsibly

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
15

18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 4x£5 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 20 days. Selected payment methods only. T&cs apply. begambleaware.org | Please gamble responsibly | T&C apply

Bonus offer

Bet £10 Get £30 Bet

Get Code
  • New Betting Site
  • Unique Design
  • £20 Free Bet
Visit Site
kwiff free bet offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2015

Owner

Eaton Gate Gaming Limited

Offer terms

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet £10. Awarded as a £30 Surprise Bet. Min odds greater than or equal to 1.5 required. E/W bets excluded. Additional T&Cs apply. begambleaware.org.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
16

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet £10. Awarded as a £30 Surprise Bet. Min odds greater than or equal to 1.5 required. E/W bets excluded. Additional T&Cs apply. begambleaware.org. | T&C apply

Bonus offer

Bet £10 Get £10 in Free Bets

Get Code
  • Brand new betting site
  • Really competitive odds
  • Strong in play betting
Visit Site
luckster sports bet offer

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2022

Owner

Marketplay LTD

Offer terms

NEW CUSTOMERS ONLY. MAX ONE £10 FREE BET. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE. T&CS APPLY. 18+

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
17

NEW CUSTOMERS ONLY. MAX ONE £10 FREE BET. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE. T&CS APPLY. 18+ | T&C apply

Bonus offer

Bet £20 Get a £10 Free Bet

Get Code
  • Great welcome offer
  • More than 50 sports available
  • 24/7 customer support
Visit Site
vbet homepage offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2003

Owner

Vivaro Limited

Offer terms

18+. New players only. Minimum deposit £10+. Odds 1.80+. 14 days expiry. Full T&Cs apply. Please Gamble Responsibly. BeGambleAware.org.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
18

18+. New players only. Minimum deposit £10+. Odds 1.80+. 14 days expiry. Full T&Cs apply. Please Gamble Responsibly. BeGambleAware.org. | T&C apply

Bonus offer

Bet £10 Get £5 + 10 Free Spins

Get Code
  • Great racing selection
  • New Betting Site
  • Ongoing promotions on football & racing
Visit Site

Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2023

Owner

Playbook Gaming Ltd

Offer terms

18+, New customers sign up with code "bet10get5". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £5 free bet and 10 Free Spins on Astro Newts Megaways. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
19

18+, New customers sign up with code "bet10get5". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £5 free bet and 10 Free Spins on Astro Newts Megaways. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org | T&C apply

Bonus offer

Get £25 in Free Bets

Get Code
  • Great exclusive feel to betting
  • Some of the best horse racing markets
  • Easy to use site design
Visit Site

Min. Deposit

£10

Regulated by

Founded

2005

Owner

Fitzdares Ltd

Offer terms

New customers only, 18+. Min deposit £10. Place a £50 bet on any sport at 2.0+ to qualify for £25 in free bets and 10 Free Spins. Free Bets and Spins valid 7 days. £0.10 Free Spins. T&Cs apply. BeGambleAware.org. 18+

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Deposit methods

20

New customers only, 18+. Min deposit £10. Place a £50 bet on any sport at 2.0+ to qualify for £25 in free bets and 10 Free Spins. Free Bets and Spins valid 7 days. £0.10 Free Spins. T&Cs apply. BeGambleAware.org. 18+ | T&C apply

Bonus offer

Bet £10 Get £15

Get Code
  • 30+ Sports
  • 77% more with "Play Boost"
  • Cash out
Visit Site
Mrplay welcome offer

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2017

Owner

Marketplay LTD

Offer terms

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible.

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
21

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible. | T&C apply

Bonus offer

Bet £10 Get £30 in Free Bets

Get Code
  • Multiple welcome offers to choose from
  • Strong responsible gaming policy
  • Great football coverage
Visit Site

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2012

Owner

LeoVegas Gaming PLC

Offer terms

T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

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Deposit methods

22

T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org. | T&C apply

Bonus offer

Get upto £10 in Free Bets

Get Code
  • New Aspire Betting Site
  • Excellent Design
  • 4 Current Sports Promotions
Visit Site

Min. Deposit

£10

Website

Regulated by

Founded

2023

Owner

AG Communications Limited

Offer terms

New Players only. Max. Free Bet Token amount: £10.Minimum Deposit: £15. Minimum wagering on Sport to activate the Free Bet Token: £15 T&Cs apply. begambleaware.org | Please gamble responsibly

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Deposit methods

maestro
mastercard
payapl
skrill
stripe
visa
23

New Players only. Max. Free Bet Token amount: £10.Minimum Deposit: £15. Minimum wagering on Sport to activate the Free Bet Token: £15 T&Cs apply. begambleaware.org | Please gamble responsibly | T&C apply

Bonus offer

Bet £15 get £10

Get Code
  • Good option for eSports
  • Great VIP scheme
  • Holds two licenses
Visit Site
betiton free bets

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2020

Owner

Sharp Connection LTD

Offer terms

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible.

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Deposit methods

maestro
mastercard
skrill
stripe
visa
24

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. | T&C apply

Bonus offer

Bet £10 Get £10

Get Code
  • New and exciting betting site
  • Lots of in play markets
  • Aspire Platform
Visit Site
zetbet sports free bets

Min. Deposit

£10

Website

Regulated by

MGA, UKGC

Founded

2022

Owner

Aspire Global International LTD

Offer terms

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible.

Read more

Deposit methods

maestro
mastercard
payapl
skrill
visa
visa
25

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible. | T&C apply

Top 10 New Betting Sites UK for 2024:
🏆 Best New Betting Site Gentleman Jim
🎁 Biggest Welcome Bonus BetZone
🐎 Top New Horse Racing Site BetGoodwin
⚽ Top New Football Betting Site Kwiff
💳 Biggest Range of Payments HeySpin Sports
🔎 Biggest Market Selection HollywoodBets
📺 Best for In-play 888sport
🚀 Fastest Payout Parimatch
🎮 Best New eSports Site talkSport Bet
⏱️ Best Regular Promotions Fafabet

 

New Betting Sites: Overview

New Betting Sites Features
🔥 Number of New UK Betting Sites 60+
🔥 Min. Deposit £10-50
🔥 New Betting Site Bonuses £10-£100
🔥 Payments PayPal, Visa Debit, Apple Pay, Neteller, Skrill
🔥 Top New Betting Site Gentleman Jim
🔥 Gambling Licence UKGC, MGA
🔥 Latest New Betting Site May 2024
🔥 Accepting UK Customers Yes
🔥 Reviewed New Bookmakers 60+

Latest betting site offers:

  • Offers

Get great odds from new betting site Gentleman Jim

Gentleman Jim is the latest addition to our new betting site section and offer some excellent horse racing odds, along with ongoing promotions for existing customers. When first visiting the site you’ll quickly notice that the main theme here is horse racing, along with some nods to greyhound racing too. While Gentleman Jim don’t offer…

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21.05.2024

  • Offers

Get £10 from new betting site BZeebet

BZeebet is a brand new betting site with everything from casino, live casino, and all the sports you could want to bet on to start making some winnings today. The new UK-based bookies is a great spot for promotions and bonus offers too, particularly if you’re a new punter. Let’s dive into a couple of…

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11.04.2024

  • Offers

Hyper Sports now offering £100

t’s time to get excited about Hyper Sports, a new betting site on the scene specialising in sports and casino betting. The new UK bookies is offering a tonne of ways to start making some winnings; their intuitive and modern site is great, but if it’s not matched by valuable and exclusive bonuses and promos…

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05.10.2023

Launch Dates for The Best New UK Betting Sites 2024

  • Gentleman Jim – May 2024
  • Planet Sport Bet – August 2023
  • Pub Sports – June 2023
  • Hyper Sports – June 2023
  • BzeeBet – February 2023
  • Fafabet – February 2023
  • SlotsnSports – February 2023
  • HeySpin Sports – January 2023
  • talkSPORT Bet – January 2023
  • PriveWin – January 2023
  • RedAxePlay – January 2023

How We Rate New Betting Websites

If a betting website is new, this doesn’t mean it automatically gets the nod of approval from us. Thankfully, you have an experienced and reliable partner to filter out the fantastic from the ‘not worth your time’ services. So, how do we rate new online betting websites and decide which ones to recommend?

First and foremost, we consider every aspect of a betting website. If you see a name on the betting sites list above, be confident that we’ve tested the website and everything it has to offer. Some of the key areas for us include:

  • Competitive odds
  • Clean and sleek website (with simple navigation)
  • Strong mobile offering (whether through a browser or app)
  • Live streaming, cash out, in-play betting, and other modern features
  • Coverage of many different sports and markets
  • Enticing welcome bonuses
  • Worthwhile promotions for new and existing customers
  • Low restrictions on successful accounts
  • Responsible online gambling features
  • Good customer support
  • Lots of banking methods

We appreciate that no business is perfect and therefore we might not find a service that offers all of the above, but there’s a difference between offering a respectable customer support and no points of contact at all. A customer support team might not be available 24/7, but it could still find its way onto our list if the rest of the service is strong.

Of course, we also consider the basics such as licenses. If a new bookie doesn’t have uk license from the UK Gambling Commission, we won’t recommend it. Therefore, all you need to do to choose between the new sites is see which one meets your needs the best. What one has the right sports and markets? The right banking methods? The right in-play betting features?

Best New Betting Sites in the United Kingdom for 2024

HollywoodBets

hollywoodbets UK logo

Pros:

  • Consistently good odds
  • Lots of different horse racing promos

Cons:

  • Website could use some work

HollywoodBets is one of many betting sites available to you online. As there are so many different sites available, how can you be sure this one is the right one for you?

One of the best things about them right now is that they have consistently well priced odds. This is true even when you compare them to some of the most well-established betting sites out there, which does make them a very competitive option. If you want a betting site that you can rely on for good prices, then this is one you should consider.

What it comes to promos, there’s lots on offer to you. There is especially great if you are a horse racing fan, as there’s multiple holes racing deals. That includes a free bet if your horse ends up second to the favourite, or boosted doubles on certain bets on weekends. We would like to see more offers for other sports as well, but if you are a horse racing fan in particular, there is lot here to get excited about.

Right now, our biggest criticism of the site is the design of it overall. It does have a very garish look, and can be difficult to get around if you are new to the site. It could use some more work to make it easier to use, as well as easier on the eye.

So if you are in the market for a new betting site, HollywoodBets has a lot to offer you. Being so competitive with their odds, that already makes them an excellent option. If you are a horse racing fan, make sure you check out their promos as there’s lots here for you.

HighBet

Pros:

  • Great football coverage
  • Easy to use site design

Cons:

  • Very limited promos available

If you are looking for a new betting site, then HighBet is going to look like a good option. Does the site have what you are looking for in a new site, and are they worth signing up with?

They cover a large range of sports, but if you are a football fan you are going to want to be sure to join up. At time of writing, there are over 1,500 markets just in football, so whatever kind of bet you are looking to make, you are going to find it here. Alongside the football are 27 other sports covered, giving you lots of choice when it comes to your next bets.

The site itself is really easy to use, having been made with navigation in mind. That way, you’re not dealing with a hugely busy home page, and you can quickly navigate to whichever markets you are looking for. This is the same for their mobile browser site too, as it has been made to work well with touch screens. That way, you don’t have to miss out on a bet if you are away from your desktop.

If we have one criticism of the site right now, it is that the promos are very limited. You can find a welcome offer that gives you £15 free bet if you sign up and bet £10 on the site. However, you will not get any other bonuses for being a regular member, such as a loyalty scheme.

For those looking for a new betting site, HighBet has everything that you could want. With lots of different sports covered, and some excellent market depth in football in particular, it’s going to be perfect for many punters.

The Pools

Pros: 

  • Really competitive odds
  • Football pools betting available

Cons:

  • Limited payment options accepted

The Pools is one of the most popular betting sites out there right now. If you are looking for somewhere new to bet, what makes this one one that you should check out?

Of course, as the name implies the site isn’t able to just offer regular betting markets. If you are interested in football pools betting, then you are going to be in the right place. This is another unique way of betting on football, and is something that a lot of their members really enjoy. If you are a football punter, you are going to want to check this out as they can offer some really good prices.

No matter what kind of sport you want to bet on, you want to be sure that you are getting the best prices possible on them. You will be glad to see here that they can offer some really competitive odds, even when you stack them against the really big names available online right now. You can see why so many people are drawn to the site, as they can be sure that they are getting the best prices every time they bet.

There is one thing we would like the site to improve at the moment, and it is the payment types that they accept. Currently, if you want to make a transaction here you can only use debit cards such as Visa or MasterCard. For many, these are perfectly good options, but if you want to use anything else it’s going to be not ideal for you.

Overall, The Pools has a lot to offer anyone wanting something different in their betting. Well they offer pools betting on football, you can also get plenty of regular markets in a range of different sports too.

Vegasland Sports Betting Site

Pros: 

  • Good market depth in a range of sports
  • 24/7 customer support for members

Cons:

  • Welcome offer is not that exciting

Vegasland are known for their online casino, but now they have their own betting site too. Does the site have what it takes to get your attention as a potential new member?

You will find right away that they cover a large range of different sports. Think all of the top sports that you may want to bet on, including football, tennis, golf, horse racing, cricket, and more. You can also bet on politics and current events if you wish to. They’re some excellent market depth in many of these sports, especially football. Right now for example, there’s over 1,500 markets available in the sport. That ensures that you will always find the bet you want when you come here.

If you do sign up, you will be able to claim a welcome offer. Right now, they offer a £10 free bet if you sign up and bet £10 here. It’s a good deal as you essentially get a free bet, but there are other betting sites on the market that can offer you a lot more. As such, this offer is a little underwhelming.

For those who become members and may need some help, they will be glad to see that there is 24/7 customer support available. You can contact the team either via live chat or email, so you can get in touch when you need to, on a method that suits you best.

If you are looking for somewhere new to bet, then Vegasland Sports is a site you should check out. Even being new, they still have plenty of market depth available to their members, along with robust customer support. You can claim the welcome offer and try them now.

All British Casino Betting Site

 

Pros:

  • Great in-depth football coverage
  • 24/7 customer support

Cons:

  • No live streaming available

All British Casino Sports are a newer sportsbook, having been launched in 2022. They are going up against a huge range of different sports books available on the market though, so what makes them stand out?

Firstly, you want to see what kind of sports they cover. Right now, you can find all kinds of different sports covered here, from tennis, esports, cricket, basketball, and much more besides. As you would expect to, football is one of the major options available to you. There is real market depth here, covering a huge range of leagues and upcoming events. For football fans out there, that makes them a great choice.

If you are looking to bet on games as they happen, you can take advantage of the site’s in play betting section. Here, you can best on a whole range of sports as they happen, with odds that are updated in real time. You can keep track of what happens using the match tracker here, and that usually will help you plan out your next bets. You will see they do not offer live streaming here, so keep that in mind.

For those who become members, it’s always worth knowing what kind of customer support you can get here. The good news here is that the site offers 24/7 support, so no matter when you like to bet you will be able to get help. You can get in touch either via live chat or email.

If you were in the market for a brand-new betting site, then All British Casino Sports has what you’re looking for. Despite being so new, they still have tons to offer you. Make sure you check them out if you are looking for somewhere new to bet.

TonyBet Betting Site

Pros: 

  • Really well designed site
  • Good value odds on all of their bets

Cons:

  • Not many promos available

TonyBet has been quickly making a name for themselves as one of the better betting sites out there right now. What is it that makes them one of the best sites to join up with?

The first thing you will see when you visit the site is just how well it is designed. Many betting sites have a problem in overloading the user with info, making it really hard to sift through and find what they need. This won’t happen here, as the design is really intuitive and you can quickly click through to find just the info you want.

Something else you want from any good betting site is the best possible odds on the bets you make. Despite being one of the newer betting sites on the block right now, this site is able to offer some really good value. This is even true when you compare them to some of the biggest sites in the business, making them an excellent choice for most bets. Of course, you should always shop around for your bets, but here you will often find some of the best pricing.

If the site does have a weakness right now, it’s in the fact that they don’t have a lot of promos available. Currently, there is a welcome bonus for new members, as well as weekly cash back on a range of different sports. While these are great deals, we would like to see more added to the line up.

If you are in the market for a new betting site, then TonyBet has a lot to offer you. You can get on board right now and give them a try. You’ll soon see why so many members call it home.

Lottoland

Pros:

  • Large range of betting markets
  • Excellent VIP scheme

Cons:

  • Not many other promotions

Lottoland is a brand new betting site that has hit the market recently. Out of all of the betting sites you have your choice of, what makes them the one that you should be using?

Firstly, you want to see that they have all of the markets that you are looking for in a good sports betting site. The good news here is that they cover a large range of different sports, so whatever you are into, there is going to be market here for you. Currently, they cover over 37 different sports, with everything from football, rugby, tennis, and more, as well as niche sports like hurling and 3v3 basketball. This is an impressive showing from such a new bookmaker.

For those that decide to bet here regularly, you will want to see that you will get well-rewarded for that. The good news is that the size has an excellent VIP scheme for members who stick around. This scheme, which is an invite only program, will award members of it extra bonuses and lots of exclusive prizes. If you are invited into the scheme, you can get some excellent deals from it.

While that VIP scheme is great to, anyone checking out their promos will see they’re really isn’t much else available to them. There is a welcome offer where you will be given a £5 free bet when you sign up and make a £5 bet here. Essentially, if you don’t win your first bet you will get that steak back.

Lottoland has a lot to offer you as a new sportsbook. As they already have over 37 sports covered, you can find pretty much anything that you could want here. So now and give them a try for yourself.

QuinnBet

Pros:

  • Welcome offer includes free bet plus free spins
  • Good value odds

Cons:

  • Mobile app not as good as it could be

Are you looking for somewhere new to place your sports bets? You could take this opportunity to pick one of the newer sportsbook betting sites out there, such as QuinnBet. What makes them the site that you should choose?

For those who do become a new member, there is a welcome offer that is very tempting. When you sign up with QuinnBet, you will get a free £10 bet to use on the site, as well as 10 free spins to use on their associated casino. To claim the bonus, you will just need to sign up, and bet £10 on their create a bet feature. Once the bet is settled, you will have your free bet ready to use.

You’ll also be pleased to see that the odds here are very competitive, even when you compare the site to some of the biggest and most established names in betting right now. Finding sites that offer consistently good odds is always valuable, so most new punters will be very glad to see this.

The site does offer a mobile app that you can download for betting on the go, but right now it hasn’t got the functionality that you would like to see. It is somewhat bare bones, so if you want to bet on the go you’re actually better off using the mobile browser version of the site. This is very well optimized though, so this ensures you will never miss out.

As a new betting site on the market, QuinnBet has pretty much everything that you are looking for. With great odds and an excellent welcome offer, you will be rewarded for signing up.

Pub Sports – New Site offering 32 different sports

Pros:

  • Fun theme and solid site design
  • Really great odds on all sports

Cons: 

  • No sports specific welcome offer

Pub Sports are one of the newest betting sites on the block, and so they will have a lot to prove. If you are looking for a new betting site, are they going to be the best ones for you?

Firstly, when you visit the site you will see they have a really fun overall design and look. The purpose theming makes it feel different to all the other betting sites on the market right now perfect for those that are looking for something a bit different. The site is really easy to use as well, with and intuitive layouts that helps you find just what you’re looking for, when you’re looking for it.

Encouraging is that the site have a really brilliant selection of odds available to all their members. That’s even true when you compare the site to some of the biggest names in online betting right now.  Some of their best odds will be found in the biggest sports they cover such as football and horse racing.

Another key feature of any good betting sites should be promos, so you will want to see that you are getting some good deals here. That starts with a welcome offer, but right now they do not have a sports specific offer available to you that is disappointing to see, as other sports sites on the market have some really excellent deals ready and waiting for you.

With all this in mind, you can see why Pub Sports have become so popular. While they don’t have a great welcome offer, they still do have lots to offer you as a potential new member. Sign up now and give them a try for yourself.

Hyper Sports New Betting Site – Great Odds

Pros:

  • Good range of sports covered
  • Excellent odds on their markets

Cons:

  • Lack of great promos

With so many new betting sites making their way to the market recently, it can be hard to know which one is best for you. Hyper Sports is just one of those sites, but they have been seeing a lot of success. Does that make them the site that you should choose?

The very first thing you need to know is what sports the fight has covered. Can they offer you markets in the sport that you’re interested in? You will see that right now, they are able to offer you markets in over 32 different sports that should cover the vast majority of markets that any punter would want. For example, they cover all the top sports such as football, tennis, and golf, as well as more niche sports like beach volleyball and ski jumping.

As well as having plenty of different sports to choose from, you want to see that there are great odds on the bet you can make here. When you compare the odds here to some of the bigger sites on the market right now, you will find that you can get some really excellent deals. That is something that’s quite impressive for such new betting site.

If there’s one place where this site could improve, it in the promos that they offer. A good betting site should have lots of different deals available to them members to ensure that you are always rewarded for being a member. Here, they don’t have a lot available right now, so we are hoping that this improves in the future.

Hyper Sports has a lot to offer you as a punter. If you’re interested, now is the perfect time to sign up with them.

Planet Sport Bet – Best New Independent Bookmaker

Pros:

  • Great welcome offer for new members
  • Good variety in sports betting markets

Cons:

  • Limited in play offerings

If you are looking for a new betting site, Planet Sport has been gathering a large following as of late. What makes them the best option for you, when it comes to sports betting?

For those who are looking to sign up, there’s a great welcome offer that’s available to you. This gives you £10 when you sign up and bet £10 on the site. To claim the offer, all you have to do is sign up, deposit at least £10, and then bet that £10 on the site. Once your bet has been settled, you’ll have the free bet available to use. This is in addition to plenty of other offers as well, including sports specific offers to win £5 bets, as well as 50% bonuses on acca bets.

When it comes to the sports markets themselves, you will find there is plenty here. There are 24 different sports covered right now, which is impressive for such a new sportsbook. You’ll be able to find top sports like football, horse racing, and greyhounds, as well as more niche sports like handball, volleyball, and more. With good market depth in each sport, you should be able to find the bet you want, when you want it.

The one downside to the markets of available, is that the in play betting isn’t as in depth as other sites. You won’t find a lot of sports covered in this section, so that’s something to keep in mind.

Overall, Planet Sport give you pretty much everything that you are looking for in a new betting site. With plenty of sports markets available, and a great welcome offer for new members, they are well worth checking out.

Betzone – Best New Bookmaker Free Bet Offer

Pros

  • 30 different sports covered, great for new betting site
  • Live streaming available, something few new sites can do
  • Very generous welcome offer

Cons

  • Welcome offer terms are somewhat confusing

With the slew of new betting sites on the market, you want to find one that suits you and gives you what you need. BetZone has proven themselves to be popular, so what do they have for you?

Weekly Rewards 

All good betting sites need plenty of bonuses, to reward members for sticking with them. BetZone know that, and they’ve ensured that there’s always something new for you here. Every week there’s something new in their promos, which could be free bets, reload offers and more. Whatever it is, you can claim it each and every week.

Great Range Of Markets 

Want to find good market depth in your chosen sport? Not to worry, as you can find a wide variety of sports and markets here at BetZone. All the top sports are here, including football, horse racing and greyhounds.  Into something a bit different, such as eSports or handball? You’ll find them here too. With lots of markets in each sport, you can place the right bet, every time.

Best Prices And Odds 

Of course, you’re not going to sign up with BetZone unless they can give you the very best prices possible. Even as a newer betting site, you’ll see that they can square up to the more established names and give you some great prices on your favourite bets.

These are improved further by price boosts, which change out all the time so you’ll want to keep an eye on them. These make it very profitable to bet here when you’re smart about your bets, so it’s worth signing up just for the prices they can give you.

Bzeebet – Best New Site for Football Markets


Pros: 

  • Lots of useful features
  • Excellent market depth

Cons: 

  • No live chat

You’re spoiled for choice with new betting sites right now, and with new sites like Bzeebet being launched, you can pick one that’s just right for you. Is this site the one that gives you what you’re looking for?

The site offers a lot of top features that allow you to bet in a way that suits you. You can collect all your favourite bets together in one tab, making it very easy to find what you’re looking for when you’re betting. You can even check out highlights of selected games here, if you want to watch them back.

There’s really good market depth too, something that’s highly impressive for such a new betting site. For example, right now in football they have over 1,500 markets alone. No matter what you’re looking for, you’re bound to find it here.

The only real drawback here is that the site only offers email for customer support, and so you can’t use live chat here. There is evidence that it will be added in the future, though.

If you’re looking for a new betting site, you should check out Bzeebet. They have a lot of features that you’ll want from the online betting experience.

Benefits of Choosing a New Betting Company

For those who are still sceptical, perhaps you’ve been playing on one of the big names for several years, there are many benefits to choosing a newer service. This includes:

Strong Welcome Bonuses – As we all know, the sports betting niche is an extremely competitive one. When watching a sporting event on the TV, we’re bombarded with advertisements of companies all trying to get us to sign up. As more betting websites flood the market, they’re all vying for attention; one of the ways they do this is through rewarding welcome bonuses.

Competitive Odds – Furthermore, new betting services don’t tend to have the same costs as the more traditional options. With companies like William Hill and Ladbrokes, they have to account for betting shops, rental agreements, staff costs, and more. On the other hand, many of the newer betting websites have low costs and can therefore be more generous with odds.

Modern Features – Again, new betting sites are coming into a world where in-play betting and cash-out features are the norm. Many years ago, a company offering this type of service would be considered futuristic. Now, they’re a necessity. With a new site, you’re likely to have all the modern features whether it’s live betting, cash out, live streaming, or even a mobile app.

That’s right, most online betting websites started with a desktop website and were then forced into modernising with a mobile app. At the very least, they had to ensure that the website was responsive for all devices. On the other hand, new sites start with mobile in mind and this guarantees a strong performance for all mobile players.

New Start – For some, it might just be that you want a new start away from the famous names of this world. You’re on a losing run, you’ve got losses on an old account, or you don’t get the promotions you deserve on another platform, a new betting site and new account is a great way to start afresh. Of course, we would never condone chasing losses by creating an account on a different platform.

Banking Methods – Coming into a new world, newer services are also more likely to embrace the eWallet wave we seem to be experiencing at the moment. Every service allows deposits through bank cards, but what about the following:

  • Sofort
  • Trustly
  • Siru
  • Boku
  • GiroPay
  • Zimpler
  • SEPA
  • Paypal

If you have a favourite eWallet for betting, you’re more likely to find them on newer websites compared to older ones.

Highest bonus new betting sites:

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Can you Trust a New Betting Website?

Before moving on, we wanted to touch a little on the trustworthiness of  a new UK betting site. The reason why older betting names are so popular is that they are credible, and we trust them. Entering our bank details and other sensitive information into a new betting name is daunting, but this shouldn’t be a concern. As long as you check for a UKGC license and stick to trustworthy pages like this one, you won’t encounter any issues.

Over the years, the UKGC has tightened its control over the betting niche. In fact, so much so that the following have all received hefty fines:

  • Betway
  • William Hill
  • Flutter Entertainment (Betfair and Paddy Power)

As time goes on, the UK Gambling Commission has proven its control over the industry and the fair environment for all players. If a website has the seal of approval from this source, you can be confident that they have practices in place to offer a safe sports betting experience while securing your personal information from the wrong hands.

As well as our own reliable reviews and guides, we also recommend reading the reviews of other players. If there’s an audience you can trust, it’s the people looking for a similar experience to yourself. If 98% of people have reviewed a new betting website positively, this should ease the nerves somewhat.

Gambling Commission Logo

Gambling Commission Logo

Betting Websites and White Labels

Traditionally, best online betting companies would generate their online presence by building everything from the ground up. For newer businesses, there’s an easier way to start a betting website (and it’s another reason why start-up costs are so low!). Essentially, they buy a ready-made sportsbook and then make small adjustments from here. Rather than making everything from scratch, they have a starting point and can bypass the web designers, long hours of development, and other issues.

For instance, SB Tech is one of the leading providers in this market. If somebody wanted to create their own betting website, they would first get in touch with a service like SB Tech. From here, they decide what to do themselves and what to outsource. This includes markets, banking methods, games, promotions, and more.

If you were wondering why so many new betting websites were entering the market, this is exactly the reason. Previously, you needed a healthy wallet to start a betting website, but this is no longer the case with most of the work already done by betting providers. There are two benefits of this for us players:

  • We’re guaranteed a certain level of quality with the sportsbooks (this wouldn’t be guaranteed with small companies all creating their own sportsbook)
  • It opens the door to lots of new betting sites (and competition brings stronger odds and fantastic promotions!)

Ultimately, the amount of work performed all comes down to the needs of the company. For instance, some betting websites will just want the markets while doing everything else themselves. On the other hand, we’ve seen betting websites take everything from a provider including promotions, payment systems, customer service, licenses, and more. You’ll spot the companies who take most features from a provider because they’re essentially the same but with some stylistic differences.

Latest Betting Offers (sorted from newest):

Bonus offer

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  • Great New horse racing bookmaker
  • Uniue Design
  • Great in-play markets
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Min. Deposit

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Regulated by

Founded

2024

Owner

Lovell Brothers Limited

Offer terms

T&Cs apply. BeGambleAware.org. 18+

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Deposit methods

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  • Over 270 branches across the UK and Ireland
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Min. Deposit

£10

Regulated by

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Founded

1982

Owner

BoyleSports Counterparty Limited

Offer terms

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New UK customers (Excluding NI) only. £20 in FREE Bets (FB) as £10 in sports bets & a £10 casino bonus (CB). Min Deposit £10. Min stake £10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept £10 CB, then active for 3 days. CB 5x wagering & max redeemable £100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. 18+. T&Cs apply. | T&C apply

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  • Lots of boosted markets
  • Excellent staff support
  • Livestreaming available
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Min. Deposit

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Regulated by

MGA, UKGC

Founded

1994

Owner

BetVictor Limited

Offer terms

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  • Great exclusive feel to betting
  • Some of the best horse racing markets
  • Easy to use site design
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Min. Deposit

£10

Regulated by

Founded

2005

Owner

Fitzdares Ltd

Offer terms

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New customers only, 18+. Min deposit £10. Place a £50 bet on any sport at 2.0+ to qualify for £25 in free bets and 10 Free Spins. Free Bets and Spins valid 7 days. £0.10 Free Spins. T&Cs apply. BeGambleAware.org. 18+ | T&C apply

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  • Some great racing and football promotions
  • Playbook Platform (similar to Betzone)
  • "Best Odds Guarantee" on UK & Irish Racing
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Min. Deposit

£10

Regulated by

MGA, UKGC

Founded

2023

Owner

Playbook Gaming Ltd

Offer terms

18+, New customers sign up with code "bet10get5". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £5 free bet and 10 Free Spins on Astro Newts Megaways. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org

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Deposit methods

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18+, New customers sign up with code "bet10get5". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £5 free bet and 10 Free Spins on Astro Newts Megaways. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org | T&C apply

Types of Welcome Bonus

If you’re interested in joining a new betting website, you need to get familiar with the different types of welcome bonus on offer. While some will offer a deposit bonus, others will go for free bets, but how do they work?

  • Deposit Bonus – As the name suggests, this is a bonus presented to the player after depositing for the first time. Be careful when choosing a deposit bonus because it’s important to look at the percentage and the figure. For example, 50% of £200 is the same as a 100% bonus on a deposit of up to £100.
  • No Deposit Bonus – You guessed it; this is where the platform offers a bonus even without a deposit. Unfortunately, this is a rare sight these days because it’s a risk for the platform to offer. If you see one, be sure to snap it up (if the website is also a high-quality one).
  • Free Bets – After depositing, the website might credit your betting account with a free bet of a certain value. Be aware, you will only receive the winnings from free bets and not the stake itself. Also, some free bets come with a wagering requirement before you can withdraw.
  • Matched Bonus – If all the numbers were confusing in the deposit bonus section above, a matched bonus is easier to follow. Whatever you deposit, the website will match (up to a certain value). While some websites match up to £20, others go to £50 and beyond.
  • Mobile Bonus – Finally, some betting sites are encouraging players to switch to a mobile device by tailoring their welcome bonus. Therefore, you’ll receive a free bet or another bonus just for depositing and playing on a mobile device.

Verification Process

In recent years, we know that players have been frustrated by the extra verification laws when opening an account. However, these laws were introduced as a measure to identify all players and provide a safer environment for all. It might be annoying to verify your identity or address, but it’s something required across all platforms now, even the older ones.

If you’re just joining a betting website for the first time, betting websites now ask all users to prove their identity either at the point of registration or when withdrawing for the first time. This is broken into two sections:

  • Proof of Address – This could be a bank statement, driving license, utility bill, or any other official document stating your name and address.
  • Proof of ID – The most common forms of ID are a passport and a driving license.

If you have a big sporting event in mind for your new betting website, we urge you to register for your account as soon as possible. The last thing you want is to be held up by the verification process and miss all the great betting opportunities.

For those worried about security, all betting companies now use encryption technology and take other steps to keep your data secure. When depositing or withdrawing, you will need to meet additional requirements, and this is to prevent money laundering. As long as you’re not doing anything untoward, you have nothing to worry about. Once you’ve gone through all the basic security steps, you’ll use the account as normal with little disruption.

Other Important Features of New Betting Sites

Before we go through some of the common questions in this field, we first want to touch on a couple of the additional features of betting websites. Although they don’t make or break the experience, they can still add great value.

  • In-play betting
  • Live streaming
  • Cash out
  • Responsible Gambling account settings
  • VIP/loyalty scheme
  • Virtual sports

As always, the features you focus on depends on how you like to experience the betting world. While some like to watch sports on a betting platform, others like to be part of a VIP system where they earn rewards for points. In terms of Responsible Gambling account settings, this includes reality checks, deposit limits, self-exclusion, time outs, and self-assessment checks. These days, the very best platforms will also provide resources and links to gambling addiction organisations.

New Betting Site FAQs:

Yes, we only list UKGC registered betting sites, so they are as safe as any betting site can be in our opinion. For an added layer of security we’d recommend paying with PayPal.

This varies as new sites are launched every month, but at the time of writing we recommend Kwiff, based on their excellent odds and great welcome bonus.

Some new betting sites use better odds as their unique selling point, so there are definitely some new sites that beat established bookmakers.

Yes! This is the most popular method used by new betting companies to entice new customers, some sites offer up to £100.

About the author

Carl Hughes

Editor

Carl Hughes

Editor

Carl Hughes is a leading expert on sports and casino betting. Carl began his career with a BSc in Sport, Exercise and Health Sciences from the University of Birmingham before working within the industry for some of the bigger names (GVC and Bet365) and has been praised as being "a leading sports betting commentator".